Los imiyalezo efihliweyo kwiimpawu zenkampani Xa kuziwa ekumeleni uphawu okanye imveliso, kubalulekile ukuba siyafuna fikelela kubaphulaphuli abaninzi ngendlela esebenzayo nenokwenyani. Uphawu yipubugcisa obubonakalayo be brand, iphathwa njengobuso obonwa ngabasebenzisi xa bethetha nathi ngenxa yesi sizathu kufuneka sibonise ubuso ngokokuba singobani, abamele amaxabiso kunye neempawu zorhwebo lwethu.
Ezinye iilogo banomyalezo ngasemva Nangona singayiboni ngeliso lenyama, ihlala isezingqondweni zethu ngendlela ethandekayo, xa siziqonda ezi ngcamango kwilogo siyixabisa ngakumbi njengegama kuba sibona into enomdla kuthi.
Nokuba yeyiphiiilogo ezidumileyo Banemva komyalezo olawula ukuqhubela phambili ukomeleza imeko yabo kunye nezenzo zabo eziphambili njengophawu, umzekelo wale ilogo yenkampani eyaziwayo Amazon. Kule logo sibona ukuba ijongeka kanjani uncumo olulula ngezantsi nje kokuchwetheza, yonke into ibonakala iqhelekile kodwa ukuba sijonga ngononophelo siyabona ukuba uncumo luhamba njani ukusuka ku-ukuya ku-Z ke ukulawula ukumela umbono wokuba iincwadi zabo ezikhoyo zizonke ezikhoyo. Ilogo Amazon yinto nje mkhulu kwinqanaba lokuqonda.
Enye ilogo ene umyalezo oqiqayo onamandla kakhulu Le yimeko yenkampani yezothutho yeFedex. Ukuba sijonga kule logo sibona indlela phakathi kweeleta zayo kukho utolo olwalalathe ngasekunene. Le nkampani inikezelwe ekuthumeleni imiyalezo kwaye umsebenzi wayo kukuhamba ukusuka kwenye indawo ukuya kwenye, olu luvo lumelwe ngokugqibeleleyo lutolo.
Imivalo yetshokholethi eyaziwayo UToblerone banomfanekiso wabo wobumbano imfihlo abayaziyo abambalwa kuba icace ngakumbi kunezinye iilogo esizibonileyo. Ukuba sijonga kakuhle kule ntaba siyakubona ukubengezela kwebhere.
Nanini na xa siza kwenza ilogo kufuneka uyazi amaxabiso esingathanda ukuyimela kumfanekiso wethu ocacileyo, nje ukuba sikucacisile oku sinokuqala ukusebenza kulayini onomdla nococekileyo woyilo njengoko kunjalo ngale logo ilandelayo.
Kufuneka sicace gca malunga noluvo lokuba ilogo ayikho umzobo olula ohamba nophawu lwethu kodwa bubuso obuya kubonwa ngumntu wonke kwaye obuya kudibana neenjongo ukunxibelelana ngokuchanekileyo into esifuna ukuba inxibelelane ngayo. Makhe sicinge okomzuzwana oko umntu ufuna ukuthetha ngokungathí sina, Kuya kuba yimpazamo ukuba loo mntu abe njalo Unxibe ngeempumlo ezihlekisayo, ibhulukhwe ebomvu nebhatyi etyheli. Kwenzeka into efanayo ngokumelwa kwendibaniselwano, kufuneka silwazi uphawu kunye nokwazi ulwimi loyilo lokuhambisa zonke ezi ngcinga kwilizwe lomzobo.