Pinterest ya kai miliyan 250 kowane wata mai amfani

Kamfanin Pinterest ya sha suka kan mamayar wani sarari mallakar Google a sakamakon bincike. Amma saboda wannan mayar da hankali ne akan hoton. Wadannan kwanaki da suka gabata sanar da cewa ya kai masu amfani miliyan 250 dukiyar wata-wata.

Ta wannan hanya kusanci da sauran hanyoyin sadarwar jama'a, kodayake maimakon zuwa Twitter, tunda da alama cewa Instagram ko Facebook zasu daɗe ba ma kusantowa ba. Cibiyar sadarwar sadaukarwa wacce aka sadaukar da allon da hotuna don samar da dandamali na kansa don kowane nau'in masu amfani.

Facebook yana da 2.167 miliyan masu amfani a kowane wata, Biliyan 1500 akan WhatsApp da miliyan 800 a Instagram. Zamu iya fahimtar dalilin da yasa har yanzu zai ci masa tsada don kusancin wadannan manyan lambobin.

Amma muna da ƙarin bayanai game da amfani da Pinterest. Tana da masu amfani miliyan 250 kowane wata wadanda suke da "An liƙa" hotuna sama da biliyan 175. Idan muka kwatanta wannan adadi da na bara, ya karu da kashi 75%.

Abin sha'awa ne kanta alfahari da cewa 98% na masu amfani suna aiwatar da wasu daga cikin ra'ayoyin da suka samu a cikin wadancan hotunan da suke "lika su." Bayanai mai bayyanawa idan aka kwatanta da kashi 71% a matsakaici a cikin sauran hanyoyin sadarwar zamantakewa.

A matsayin hanyar sada zumunta ya kasance a kasuwa tsawon shekaru 10, shekaru huɗu bayan Facebook kuma suna haɓaka gaba ɗaya gaba ɗaya. Wannan daidaitaccen saurin saboda masu amfani da ke neman wahayi da kuma samo samfuran ban sha'awa.

Neman samfuran ban sha'awa yana nufin sarari don ecommerce yana neman sassaka shafin yanar gizo da kuma kara ganuwa. Kuma shine cewa Pinterest yana baka damar sanya kayan ka, sanya alama akan farashi, wadatarwa har ma da inda za'a siyan su.

Una hanyar sadarwar zamantakewa wacce zata haɓaka kuma ta haɓaka cikin zaɓuɓɓuka da fasali don fiye da masu amfani miliyan 250 waɗanda suke aiki kowane wata, Me kuke jira ku zama ɗaya?