Tambarin Pixar yana ɗaya daga cikin abubuwan da aka fi tunawa da su na fina-finai na yarinta. Wanda bai tuna cewa funny fitila tsalle a kan allon. Kuma shi ne, gaskiyar cewa wannan abu ya bayyana a cikin tambarinsa, ba wani abu ne da aka tsara ba, sai dai yana ɓoye labari.
Daga hannun Steve Jobs, Pixar, kamar yadda muka sani a yau, an haife shi. A shekarar 1968 ne kamfanin ya fitar da daya daga cikin gajeren wando na farko, musamman Luxo Jr, a wannan gajeriyar jarumar ta kasance fitilar tebur. An zabi wannan aikin don Oscar kuma tun daga lokacin, Luxo Jr, ya zama hoton, mascot na Pixar.
Amma za mu ci gaba, za mu san farkon ɗakin studio, za mu gani Ta yaya sana'ar ku ta ƙwararru da siffar alamar ku ta samo asali?, haɓaka tambarin Pixar.
Pixar tarihin kowane zamani
A cikin 1986, an gabatar da fim ɗin Howard the Duck a cikin gidajen wasan kwaikwayo, an ɗauke shi ɗayan mafi munin fina-finai a cikin ƙwaƙwalwar rayuwa. Ya kasa haɓaka fiye da abin da aka saka a cikin samar da shi, wanda ya kai ga kamfanin samar da shi, Lucasfilm, ya yi asarar miliyoyin.
Bayan wannan kamfani na samarwa shine sanannen George Lucas, wanda ke fuskantar daya daga cikin mafi munin lokutan tattalin arziki a tarihinsa. Dala miliyan biyar, shine abin da aka kashe don siyan Graphics Group, wani yanki na yankin kwamfuta na kamfanin samar da Lucasfilm. Wannan lokacin ne Steve Jobs, wanda ya sayi sashin da aka ce, ya fara tarihin Pixar.
A farkonsa, kamfanin ba kamfani ne mai motsi ba kamar yadda muka sani a yau. Akasin haka, an sadaukar da shi don siyar da kayan masarufi kuma ɗayan abokan cinikinsa shine Disney Studios. Wanene ya sami Kwamfutar Hoto ta Pixar a matsayin kwamfuta, wanda zai taimaka musu wajen haɓaka launin launi a cikin motsin su.
John Lasseter shine mabuɗin mahimmanci a cikin wannan duka labarin, ɗaya daga cikin ma'aikatan Pixar, tun da shi ne wanda ya haɓaka jerin abubuwan raye-raye. Lasseter ya nuna wa abokan cinikinsa ikon kwamfutar, wannan nasarar ta haifar da tashin hankali. Daya daga cikin abubuwan da muke magana akai shine Luxo Jr, fitilar tebur wacce daga baya zata zama alamar sifa ta Pixar.
Bayan wannan nasarar, Steve Jobs ya sanya wannan kayan aikin Pixar don sayarwa a cikin 1990. Ya kuma sanya hannu kan yarjejeniyar dala miliyan 26 tare da Disney don fina-finai uku masu rarrafe na kwamfuta. Ya kasance Fim ɗin, Labari na Toy, wanda duk mun san abin da ya ceci kamfanin a 1995, daga siyar da ke tafe.
Tun daga wannan lokacin, komai ya kasance yaƙi tsakanin masana'antar fasaha da masana'antar samar da abun ciki.. Pixar ya gane cewa maganin ba daidai ba ne, yayin da suke aiki a kan duk ci gaba da samar da software, Disney kawai ya kula da rarrabawa da duk abin da ya shafi tallace-tallace.
Kamfanonin biyu sun bi hanyoyi daban-daban a kusa da 2004, kuma bayan shekaru biyu a cikin 2006 Disney ya sami Pixar.
Juyin Halitta ta Pixar
Sunan farko na ɗakunan raye-rayen ba wai duk mun sani ba, amma a cikin shekara An kira 1986, Ƙungiyar Zane-zane kuma mallakar George Walton Lucas ne, wanda daga baya, kamar yadda muka nuna, Steve Jobs ya saya.
Shi ne na karshen, Steve Jobs, wanda ya nada Alvy Ray, a matsayin darekta na kamfanin wasan kwaikwayo kuma ya ba shi suna Pixar. Kuma daga wannan lokacin ne, lokacin da tambarin kamfanin na farko ya bayyana.
Logo daga 1979 zuwa 1986
kamfanin animation, Ƙungiyar Graphic, a cikin tambarin 1978, sun zaɓi a tsakiya sunan a saman abun da ke ciki, ta amfani da launi daban-daban guda biyu don shi. Rubutun rubutun sans-serif ne, wanda guntun sunan da ke gefen hagu ja ne, idan aka kwatanta da na dama, wanda ke baki.
A cikin tsakiyar ɓangaren, an sanya alamar kamfanin, wanda abu ɗaya ya faru kamar yadda a cikin sunan, an yi amfani da launin ja da baki don kowane gefe. A wannan yanki za mu iya gani a cikin launi manyan haruffa biyu G suna fuskantar juna, wanda a cikin mummunan su yana nuna alamar C.
Bugu da ƙari, a cikin ƙananan ɓangaren, a tagline, don taƙaita abin da alamarsa ta kasance, kamfani mai raye-raye na gani.
Logo daga 1986 zuwa 1994
A shekara 1986, shine lokacin da Steve Jobs ya karɓi wani ɓangare na rukunin Hotuna, kuma ya sanya masa suna Pixar, wanda ke haifar da canji mai mahimmanci a cikin siffar ta.
Sabuwar tambarin da Pixar ya gabatar an gina shi akan siffa mai murabba'i tare da firam a tarnaƙi da rami a ɓangarensa na tsakiya. An ce wannan Tambarin ya yi wahayi zuwa ga kwamfutar Apple BSD, gagararre wanda ke da alaƙa da Rarraba Software na Berkeley.
Sunan kamfani ya bayyana a kasan hoton geometric, wanda John Lasseter ya kirkira. The haruffan da suka haɗa da sunan, an raba su da ƙananan abubuwa waɗanda ke aiki a matsayin masu rarraba.
Logo 1994 zuwa yanzu
Alamar, in 1994, ya sami cikakken canji a hannun Pete Docyer, wanda ya yi aiki ga Pixar a lokacin.
Sabuwar alamar ta Pixar ta kasance wanda aka gina shi kawai ta hanyar rubutu tare da serifs, ana amfani dashi ta wata hanya ta daban kuma mai kyau. Daban-daban, domin babu wanda ya kuskura ya raba halayen sunansa sai yanzu.
Ɗaya daga cikin halayen wannan tambari yana cikin haruffa R da X, cewa ɗayan ƙananan ƙarshen su ya bambanta da sauran, wanda ke ba su kyan gani na musamman.
Alamar, PIXAR ANIMATION STUDIO, ya zama alamar kasuwanci kuma ya fara bayyana a farkon fim ɗin Labarin Toy.
A wasu daga cikin abubuwan da ya fara fitowa a fina-finansa, za mu iya ganin yadda jaruman fina-finan ke fitowa a cikin tambari guda, ko ma maye gurbin haruffan sa.
Kamar yadda muke iya gani a ciki 1995, kamfanin ya yanke shawarar maye gurbin harafin I, don shahararren fitilarsa, Luxo Jr., Halin gajeriyarsa ta farko.
Asalin Pixar aiki ne mara inganci. Ya san yadda zai haɗa ainihin sa gaba ɗaya dangane da abu ɗaya kawai, fitila mai rai. Pixar ya manta ya haɗa abubuwa a cikin hotonsa waɗanda ba lallai ba ne, kuma yana mai da hankali kan yin zaɓin rubutu wanda ke haɗa dukkan ƙarfinsa.