Zvese zvine chekuita nemufananidzo. Ndiri kureva, nhasi zvese. Isu tinozviti kune makuru mabhureki asingawanikwe kune chero munhu anoda kutanga bhizinesi diki. Aya mamiriro anoitika munzvimbo dzese. Uye kana isu tichitaura nezve makuru marogo, tiri kutaura nezve makuru anozivikanwa dhizaini studio. Asi izvi hazvifanirwe kunge zvakaita seizvi. Kune studio dzakazvimirira dzinoenderera dzichishanda zvakadaro, nemusiyano chete ndewekuti ivo vakavaka makuru mabrandi.
Mazhinji marandi eakakura sezvingaite AirBnB Ivo vanga vasiri "veboka" kana zvasvika pakusarudza studio yechiratidzo chavo. Mune ino kesi ivo vakatsvaga chimwe chakasiyana, saka ivo vakasarudza yakazvimirira kudzidza iyo yakavapa iwo mhedzisiro yavanayo nhasi. Nhasi tiri kuzokuratidza matanhatu akazvimirira ma studio akagadzira makuru mabrandi.
Hatina imwe, Pentagram
«Iyo huru pasirese yakazvimirira dhizaini studio«Zvirinani ndomaitiro avanozvitsanangudza ivo uye zvirinani kuti zvinotaridzika sei kubva kunze. Kwete chero chero mhando inogona kusangana nematambudziko ayo Pentagram ave nayo uye wozviita zvakadaro kubudirira.
Yakagadzwa muLondon mu1972, iyo multidisciplinary consultancy yakavakwa kutenderedza timu yevamwe (19 pakupedzisira kuverenga) mumwe nemumwe nechikwata chake, vanopa zvakaenzana kubhizinesi uye vanogovana mari.
Iine vapfumbamwe vadyidzani muLondon, vasere muNew York, uye mumwe muBerlin neAustin, Pentagram yakaparadzira yakasarudzika uye isina-kumbobudirira kudzokorora modhi pasi rose Kugadzirisa zvigadzirwa zvakaita seSamsung kana yaSteven Spielberg firimu 'Yakagadzirira Player One'.
Kufamba Brand
Uye kunyangwe ichi chisiri chinzvimbo, zvakakosha kumisikidza ichi chiratidzo munzvimbo yechipiri. Nekuda kwenguva uye kukosha kwemabhureki ayo yaakashanda nayo. Uye ndizvo Kufamba brand Icho chimwe chemhando chakagadzira akakosha mapurojekiti munguva yedu uye anozivikanwa zvakanyanya.
Pamusoro pekumaka uye kutaurirana, iyo multidisciplinary agency inoshanda zvakare kuburikidza nekugadzira dhizaini yeruzivo, zvigadzirwa uye mabhizinesi ekugadzira. Pakati pavo pane iyo kwete zvishoma zvinozivikanwa Facebook. Uye mamwe mazita akakodzera seNetflix, EA, BBC uye kunyangwe Google pachayo. Mazita asina godo chero epasi rose zvachose.
elmwood
Yakavambwa muLeeds muna 1977, Elmwood inozvitsanangura se "yepasirose inoshanda kwazvo dhizaini dhizaini" uye ine akati wandei DBA mibairo yekutsigira iwo anopenya ekuti. Elmwood yakagadzawo zvechokwadi wepasirese studio network muLondon, Leeds, New York, Melbourne, neSingapore.
Portfolio yesangano iri kubva kuFMCG inoshanda kune izvo zvinodai Fairy, Galaxy, uye Hovis.
Jones Knowles Ritchie kana JKR
Akazvarwa muUK muna 1990, jkr ndiye wechitatu mukuru indie pane ino runyorwa mushure mePentagram naElmwood. Uye nevashandi vanopfuura mazana maviri vakapararira muLondon, New York, Singapore, neShanghai, zvakare ine kupararira kune hutano pasi rese kuridza mhere.
Chokwadi maronda akashandiswa neiyi agency haanyanyoyevedza kumeso ako. Asi izvi hazvireve kuti ivo havana kukosha zvakanyanya. Zvakare, kufadza. Uye ndeyekuti JKR yakagadzira mifananidzo senge Domino's Pizza, Budweiser naHeinz.
Mumwe munhu
"Mazano makuru, akagadzirwa zvakanaka" ndiyo sirogani yeOneOne. Kubva 2005 akagadzirira "kuronga zvine hungwaru, kutangazve uye kuchengetedza zvigadzirwa pasi rese." Nekudaro, ichi chaive chidzidzo chakazvimirira chandakanga ndisingazive nezvacho kusvika nguva pfupi yadarika. Uye izvi zvese zvaive, nemhirizhonga yakaumbwa nemufananidzo wekupedzisira wavakagadzira. Iyo UK Paramende yakasarudza kugadzirisa yemaitiro ayo nemufananidzo mutsva. Kuti aite izvi, akasarudza VamweOne sekudzidza kuivhura, pasina kurova ziso revazhinji vezvenhau uye nyanzvi mumunda.
Asi VamweOne haazivikanwe neiyo inonzi 'hapana kurova' muUK. Ichi chigadzirwa chakashanda nemazita acho. Izvo zvinofanirwa kucherechedzwa: Disney semufananidzo nemureza, Intel kana Eurostar.
Design Studio
Uye sezvatakatangisa kuburitsa mu blog, mucherechedzo senge AirBnB waida kuvimba Design Studio. Asi kwete netsaona. Zvinonyatso kuzivikanwa kuti kudzidza kwakazvimiririra kunoziva mufananidzo uyu. Uye kunyangwe sekudzidza ivo vange vari mumabasa chete kwemakore mapfumbamwe uye apo logo yeAirBnB yakagadzirwa kunyangwe zvishoma. Zita rake rinotaura pacharo.
AirBnB yaingova imwe chete, asi kune iyo Premier League yeSoccer neDeliveroo yechikafu kumba.