Chii chinonzi street marketing?

Kana isu tikagadzira mhando, kana kuzvipira pachedu kune graphic dhizaini, isu tinogona kusarudza kugadzira yedu tega matekiniki, kana kungotendeukira kune ayo anotipa echokwadi kukura uye kubudirira mune zvatinoita.

Nechikonzero ichi, kana tichitaura nezve dhizaini, tinotaurawo nezvekushambadzira. Tsigiro inobvumira uye inogadzira rubatsiro rwakakura panguva yechiratidzo, kana mushandirapamwe. Nechikonzero ichi, mune ino post, Tauya kuzotaura newe nezvemaitiro matsva kana nzira yekushambadzira mukugadzira, uye izvo zvinouya nezita re street-marketing.

Mukuwedzera, isu tichataurawo nezve maitiro ayo akasiyana uye mabasa ayo akasiyana.

Kushambadzira mumigwagwa: tsananguro uye maitiro

kushambadzira mumigwagwa, inotsanangurwa seti yakazara seti yezvishandiso uye matekiniki anobatsira imwe mhando kana chikamu, kutora pamuviri nhamba huru yevaoni uye yeruzhinji. Aya maitiro anoitwa mumigwagwa yeruzhinji. izvo zvatinozivawo semugwagwa.

Nechikonzero ichi, kushambadzira mumigwagwa hakungoratidzirwe semushandirapamwe wekushambadzira, asi kunogonawo kugadzira kukosha kwakakosha kune veruzhinji vanomira kuzviona. Nguva zhinji isu hatisi kuziva kuti chinyorwa chakapfava chekushambadzira chine meseji yakapfava uye chinosvika pfungwa nemoyo yevazhinji chinogona kutifambisa sei.

Zvakanaka, chiitiko ichi ndicho chinoitika nekushambadzira mumigwagwa, nzira itsva yekuita dhizaini inosanganisa kushambadzira uye chishuwo chikuru chekuita kuti vanhu vafunge nekufambisa vanhu. 

Zviratidzo

1. Apo patinotaura pamusoro pekutengesa mumugwagwa, hatisi kungotaura nezve poster iri nyore, asi pamusoro nzira yekutaura shoko yakapetwa uye yakakamurwa kuita zvikamu zvakasiyana, uko kukwezva manzwiro uye manzwiro zvinouya pamwe chete, uye zvinokonzeresa pakati pemakakatanwa emagariro nezvematongerwo enyika, kana kungoshamwaridzana.
2. kushambadzira mumugwagwa ndiko yakanaka yaunogona kubheja nayo paunenge uchisimudzira bhizinesi rako, uye pamwe urikushamisika kuti sei uchibheja pane iyi inozivikanwa nzira. Eya, nekuti uko kune ruzhinji rweruzhinji mumigwagwa. Mumigwagwa yeruzhinji tinogona kuwana uye kusvika nenzira iyi, zana nemiriyoni vanhu pazuva, vanogona kuona bhizinesi rako kuburikidza nemufananidzo wakapfava uye poster uye nenzira iyi, vhundutswa uye uite kuti vafunge zvakare kushanya kana kutenga. chigadzirwa chako. Ndipo panotanga rwendo.

Mienzaniso yekushambadzira mumugwagwa

graffiti

Kana isu tine chokwadi chechimwe chinhu, ndechekuti izvo zvatinoziva sehunyanzvi hwemumugwagwa zvinogona kuve nemhedzisiro uye kugadzira mhinduro yakanaka. graffiti Vakapinda munhoroondo senzira itsva yekukurukura mashoko mapfupi uye mapfupi. Batanidza zviuru zvemashoko muzvinhu zviviri chete zviri kudhirowa kana mumutsara une simba guru pane chero madziro.

Kune mhando dzakadai seCoca Cola kana Adidas, dzakatoshandisa rudzi urwu rwezvekushandisa kukwevera muoni.

Mabhazi

Kana isu tikabvumiranawo, inzvimbo yakanaka yekuvandudza hunyanzvi hwako uye panguva imwe chete, kugona kubata vanhu vazhinji, ari kushandisa nzvimbo dzakaita sezviteshi zvemabhazi. Nzvimbo iyi ine nhamba nhamba yakakwirira kwazvo yevanhu vanoshandisa zviteshi zvemabhazi senzira yavo huru yekufambisa yezuva nezuva.

Saka zvinogara zvakanaka kugadzira mushandirapamwe wakanaka uye woishandisa pamhando iyi yenhau kana zviwanikwa. Kana iwe ukambogadzira mushandirapamwe wakanaka kwaunoda kudzidzisa vanhu vazhinji uye vateereri vako vakakurisa, unogona kuishandisa senge sarudzo.

kuyambuka mbizi

Kunyange zvazvo zvichiita sechinhu chisingakoshi chisingaiti, chakapesana. Kushambadza pambizi kunodarika mbizi chinhu chatove chikamu chetsika mune dzimwe nyika dzakaita seUnited States. Ndomumwe wemienzaniso ine hungwaru kwaungaronga mushandirapamwe wako, sezvo kunofungidzirwa kuti vanhu zana nemiriyoni vanopfuura neurwu rudzi rwemitsetse iri rutivi rwemigwagwa yavose.

Zebra crossings yave kusvika parizvino imwe yenzira dziri nyore kugadzira kushambadza mumigwagwa.

Kutakura kwevanhu

Isu tinofanirawo kufunga kuti mushandirapamwe haugone kungomira munzvimbo imwe chete, asi kuti, kuitira kuti isvike vanhu vakawanda, inofanira kuiswa muzvikamu zvinobvumira kuunganidza kwayo. Muchiitiko ichi, tinotaura nezvenzira dzekutakura. 

Zvizhinji zvemhando uye makambani ari kushandisa rudzi urwu rwemuenzaniso kusimudzira zvigadzirwa zvavo. Uye ndezvekuti, hazvina kufanana kuti chigadzirwa chinotengeswa mumugwagwa mumwechete, kuti chinofamba muguta rose uye chinowanikwa kune vanhu vakawanda.