Nyika yemotokari yakatowedzera hutachiona nekufamba kwemakore, uye kunyanya nekushanduka kwehunyanzvi. Kune akawanda mabhureki akazvipira kuchikamu ichi anga achidiwa nevakawanda vashandisi kwemakore.
Uye hazvitarisirwe kuti haisati yatoziviswa seimwe yezvikamu zviri kukurumidza kukura mumusika. Sezvo mumwe nemumwe wedu aine mota inotibatsira kutenderera uye inoita kuti nzendo dzedu refu dzive nyore.
Mune ino post, tinokuratidza nhoroondo yeKia, imwe yemhando yepamusoro yemotokari muchikamu. Kana iwe uchifarira kuti indasitiri iyi yakakura sei nekufamba kwemakore uye matangiro ayo aive, haugone kupotsa zvinotevera.
Chii chinonzi KIA
Kia imhando yemotokari yakatanga uye yakavambwa muguta reKorea. Yakavambwa muna 1944 uye mukati memakore aya, yakambopindawo mukugadzira dzimwe motokari dzinoshandiswa nevanhu dzakaita semabhasikoro nedzimwe mota dzakaita semidhudhudhu. Parizvino, indasitiri iyi yave uye yakanyorwa seyechishanu pakukura kugadzira mota munyika.
Chii chinoratidzira rudzi urwu zvakanyanya kukosha kwayo kwekugadzirwa kwepamusoro, sezvo inosvika nhamba yemamiriyoni 1,5 emotokari, yakagoverwa munyika 9 nemafekitari. Kambani iyi haina chainosiya ichida, sezvo pari zvino iine vashandi zviuru gumi nezvishanu vanoshanda zuva nezuva kuchengetedza Kia pamusika.
Nekuda kwezvose zviri pamusoro, Kia yasvika kunyika dzakaita seSpain nechinangwa chekuwedzera kutengesa kwayo uye kusimbisa chinzvimbo chayo mumusika wemotokari. Pasina kupokana, ndeimwe yevanonyanya kukosha vanogadzira mota.
Nyaya yaKia
1944
Kuti titange nhoroondo yeindasitiri iyi, tinofanira kutarira shure tozvitungamirira zvakare kune zvakapfuura, kunyanya kugore ra1944. Mukati megore rino, kambani inonzi Kyongseong Precision yakatangwa, indasitiri yakazvipira kugadzira mabhasikoro muguta reSeoul. Makore gare gare kambani iyi yakatumidzwa zita rekuti Kia uye yakava cheni yekutanga kugadzira mota muKorea.
1951 - 1960
Mumakore aya, iyo kambani inotanga iyo ichava maitiro ekutanga bhasikoro reKorea. Bhasikoro iri rakanzi Samchonriho uye rakavambwa muna 1952. Makore gare gare, kambani yakanzi Kia Industry Co Ltd.
1961 - 1970
Mushure mekugadzirwa kwebhasikoro rekutanga, mavhani ekutanga anosvika. Nokuda kwechikonzero ichi, rori yekutanga inogamuchira zita reK-360 yakagadzirwa. mamwe magadzirirwo akadai T-1500, T-2000 kana T-6000 akabatana. Aive akagadzirwa aine mavhiri matatu ekurerutsa kubata uye aive nezvigaro zviviri.
1971 - 1980
Makore gumi aya pasina mubvunzo aive akanakira Kia. Mumakore aya motokari yekutanga yakagadzirwa uye yakagadzirwa. Mushure mekugadzirwa kwakatevera kwevani yekutanga, indasitiri pachayo yakatanga chirongwa uko injini yepeturu yakatangwa semafuta makuru emotokari. Ichi chirongwa chakaratidza kutanga uye kuberekwa kwemotokari dzekutanga (Brisa Pick-Up B-1000). Makore gare gare Kia inoita chirongwa chemamwe mhando sePeugeot neFiat.
1981 - 1990
Nekuuya kwema80, izvo zvatinoziva nhasi sekuzvarwa kwaBongo, koni inosiyana neyakagadzirirwa kusvika nhasi, sezvo iine zvigaro zvipfumbamwe. Mushure mekusaina chibvumirano nekambani yeFord, Kia inozvibvumira humbozha hwekugadzira mota dzekutanga dzinotakura vanhu. Motokari dzekufambisa idzi dzakazozivikanwa seConcord.
1991 - 2000
Mushure memakore akati wandei ekuzvarwa, Hyundai-Kia Automotive yakazvarwa, uye nayo mota dzakaita seRocsta, Sephia, Avella, Elan, Suma uye Enterprise dzakazvarwawo. Muna 1988, indasitiri iyi inoramba ichikura pasi pezita reKia Motor.
2001
Kupedza makore gumi aya ekubudirira, muna 2001 Kia inodarika nenhamba yemamiriyoni gumi, iyo yakagadzirwa zvikamu. Makore aya kusvika ikozvino, akabvumira brand kuti ienderere mberi nekukura muindasitiri. Mukuwedzera, yasvika nhamba yepamusoro yenyika, iyo ikozvino vatengi vakawanda vanobheja pakambani iyi.
Pakupedzisira, Kia ikambani yakachengetedza tsoka yemunhu kwemakore. Zvekuti hazvishamise kuwana mota kubva kukambani iyi muguta redu kana nharaunda.
Iko kushanduka kweiyo Kia logo
Mushure mekutaura muchidimbu nezvenhoroondo yayo, isu tichaenderera mberi nekutaura nezvekambani sechitupa chekambani. Nokuda kwechikonzero ichi, takaita tsvakurudzo shoma yekugadzirwa kwayo uye kugadzirisa kwayo.
Kutumidza
Zita raKia rinoshandura sekuzvarwa kweAsia. Zita rayo rinobva munhevedzano yemaitiro ayo akatanga kukonzeresa muKorea uye izvo zvakamaka pamberi uye shure mune ino indasitiri.
logo yekutanga
Chiratidzo chekutanga chakagadzirirwa kugadzirwa kwebhasikoro rekutanga reKorea. Ndokusaka iyo logo isingachengetedze hunhu hwekuve dhizaini yemotokari yemitambo kana yekushanya, asi kune nyowani dhizaini yenguva. Nokuda kwekugadzirwa uku, mavara e monochrome akashandiswa.
iyo inverted q
Chiratidzo chinotevera chairatidzwa nemhando yegirinhi yakatenderedzwa Q. Chirevo cheiyi logo hachisi chimwe chinhu kunze kwekuvandudzwa kwerezinesi remhando. Rezinesi iri harina kungochinja mufananidzo wekambani, asiwo chigadzirwa chavakatengesa, kubva pavakabva pakutengesa mabhasikoro kuenda kumota dzekutanga.
Zvinomwe
Muma80s, iyo mhando yakashongedzwa kugadzira logo yekambani uye yenguva. Mucherechedzo wacho wakagadzirwa netaipaface yaive nemavara akakora, matema-tema.
Zvinomwe
Makore gumi gare gare, zvaive zvakafanira kuita redesign, nenzira iyi, mhando yakaratidzwa nenzira yekuti logo yakaumbwa nemhando yeovha yakatarisana. Tsvuku uye chena zvakava chikamu chemavara makuru emakambani emhando.
2002
Muna 2002, dhizaini inochengetedza maitiro akafanana eiyo logo yapfuura, asi mutsara wemifananidzo wakajeka uye wakanyanya kupfupika. Iyo dhizaini ndeye minimalist uye yakakomba, zvinowanzoitika panguva iyoyo.
Yakadii ikozvino logo yeKia
Muna 2022, Kia yakanzwa kudiwa kwekugadzira dhizaini nyowani yezita rekuzivikanwa. Iyo yakawanda kwazvo tekinoroji uye yemitambo dhizaini, iyo pasina mubvunzo inoratidza zvimwe zvinorehwa uye zvinorehwa zvenguva yatinozviwana tiri mairi.
Iyo nyowani nyowani inosimuka kubva kune yakarongeka uye inonyoreka dhizaini, uye inotsiviwa neyakawanda dhizaini yeramangwana apo vanoisa maitiro enguva itsva yatiri kurarama mairi uye kwainokwezva kune meseji yezvese zvichauya. Mukuwedzera, mushure mekugadzirwa kwechiratidzo chitsva, mamwe magadzirirwo akatorwawo, akadai sekugadzirwa kwemotokari itsva dzemagetsi.
Nzvimbo yeKia
Anenge makore maviri apfuura, Kia yakatanga kushambadzira iyo yakaratidzwa pane ese terevhizheni network. Yakanga isiri chero nzvimbo, nekuti yakavanza meseji kumashure kwayo. Nzvimbo iyi yainyanya kuzivikanwa nekutaura nyaya yemutambi Josh Jacobs, mutambi uyo, pachake, akagadziriswa kubva paudiki kwazvo kuti agare asina imba muAmerica. Chokwadi unozoshamisika kuti chii chinovanza nzvimbo iyi chabata muoni zvakanyanya, saka isu tichakuudza.
Mushure mekuziviswa kwekupedzisira kweNFL, Kia haana kuenda asina kucherechedzwa uye akabatana kuti ave chikamu chekusimudzira uku. Nokuda kweizvi, uye sezvatakambotaura, vakashandisa mufananidzo wemutambi Josh Jacobs. Nzvimbo yacho inotora masekonzi makumi manomwe uye inotaura nyaya yemutambi kwaanodzokera kuhudiki hwake aine chinangwa chekutaura ega uye nekuraira vese iye nemuoni anomuona nekumuteerera. Kuti aite izvi, anoti kwaari: "Unofanira kuzvitenda iwe pachako, kukunda kutambura kwakakupoteredza uye iyo munda ndiyo nzvimbo yako yekuedza. Edza kuva mumwe munhu uye ndinokuvimbisa kuti rimwe zuva uchava mumwe munhu iyeye.
Mutambi, uyo akamanikidzwa kugara mumigwagwa kwemakore, anoratidza nyaya inokumbira kusaenzana kwehupfumi nehurombo kuti mhuri dzakawanda dzinogara muAmerica. Pasina kupokana, iyi nzvimbo yave imwe yeanonyanya manzwiro, uye mhando pachayo yakabatsira kuburitsa pachena kukosha kwazvakaita kuwana rubatsiro munguva dzehurombo.
Mukuwedzera, panguva yekutorwa kwemafirimu kwenzvimbo, mushandirapamwe uye mutambi akapa madhora 1000 akabatsira.
Mhedziso
Kia yakaverengerwa kusvika parizvino seimwe yemhando dzemota par kugona mumusika. Zvakanyanya, zvekuti sekukwanisa kwatakaita kuona, inochengetedza nhoroondo inoiratidza. Pamusoro pezvo, hazvitarisirwe, sezvo kukura kwayo kwaita kuti ive nemafekitari akawanda akagoverwa munyika dzakasiyana pasi rose.
Nechikonzero ichi, tinovimba kuti wakadzidza zvakawanda nezverudzi urwu kuti kusvika zvino, isu takanga tisingazive kuti sei uye sei. Iye zvino nguva yasvika yekuti uenderere mberi nekutsvaga kwako ruzivo uye udzidze zvakawanda nezvayo.