Mufananidzo – Wikimedia/Saul Bass
Nhasi ndinosarudza kutaura nezvazvo Saul bass (1920-1996) akaberekerwa mu New York, chii chinoitika kuva mumwe wevanonyanya kukosha graphic vagadziri vezana ramakore rapfuura, kuve unodikanwa wekugadzira wevanhu vakaita Alfred Hitchcock , Otto Preminger kana Martin Scorsese, kana mugadziri wezviverengero zve Mazhinji mifananidzo yemakambani inozivikanwa munhoroondoa, sezvingaite izvo zve Exxon, Kleenex, Warner Bros, Minolta, IBM, UPS, kana Ford.
Kunaka kwe Sauro, aive akasika kubva paudiki, achidzidza pa New York Koreji Arts League , uye wozoenderera ku Brooklyn College kwaaive nemudzidzisi Gyorgy kepes, UN ChiHungary graphic dhizaini uyo akamboshanda naye László Holy-Nagy (anozivikanwa wechiHungary pendi uye mutori wemifananidzo), ari Kepes uyo akadzidzisa jaya Sauro maitiro Bauhaus zvakanaka zve Laszló and to Kuvaka kweRussia, kufurira manyorerwo e Bass sezvinoonekwa mukushanda kwake.
Mushure mekushanda semudzidzi ane akati wandei aManhatten , Bass Shanda se freelance graphic dhizaini o mutengesi sekudanwa kwavaiitwa kare ikako. Wakaneta ne zvisikwa zvekugadzira uyo akatambura mukati New York, Akaendeswa ku Los Angeles en 1940.
En 1950 Ini ndakamisikidza yake dhizaini studio, kwandinovandudza kupfuura zvese kuparidzirwa, kusvika mu 1954, otto preminger anokudaidza kuti ugadzire yake posita yemuvhi Carmen Jones. Saka zvakafadza kunaka kwe Otto nebasa re Sauro, izvo zvakaita kuti aite iyo mukana o mazita echikwereti.
Mhedzisiro inoshamisa yekugadzirwa kwe Bass, Ndakamuita kuti apedzise kugadzira iwo e maviri 1955 mafirimu vaive sei Iyo Big Knife de Robert aldrich y Makore Manomwe Itch de Billy wilder. Asi yaive inotevera bhaisikopo re preminger, Murume ane Ruoko rweGoridhe, uya akasimudza Bass kumusoro we Tenzi wemazita echikwereti. Uye ndokuenderera mberi ...
Ini ndinogadzira yechokwadi mifananidzo ipfupi yezvikwereti zve firimu de mike todd, Pasi Pasi Pose mumazuva makumi masere, kana dhizaini posita dhizaini Bonjour Sad de preminger.
Kunaka kwe Sauro ndizvo Akakomborerwa nechipo chekugadzira mufananidzo waifananidzira firimu zvakakwana, Akaita izvi a maitiro matsva iyo yaimiririra pfungwa ye modernity izvo zvakaperekedza makore gumi. In Vertigo, ivo 1958 , nekuvhurwa kwekutanga kwe Alfred Hitchcock, Bass akapfura a yakanyanyisa padyo-kumusoro kubva kumeso kwe mukadzi uye ziso rake risati rashanduka kuita rimwe yakaipa mweya kunge a ropa rakatsvuka rinonyorova skrini. Yako inotevera odha kubva ku Maestro Hitchcock, Nekufa pazvitsitsinho zvake de 1959 , siya nyika yekugadzira zvakare kushamisika, paakagadzira akateedzana ezvikwereti kwaakateedzera pamwe nezvinyorwa chiitiko cherifiti muchivako chemhando yepamusoro. Zvakaenzana zvinokanganisa, ndiwo mabara emadziro anotsvaira skrini pa Psychosis, ivo Hitchcock .
Iyi nhevedzano yakanamatira mucherechedzo wekufemerwa kweakatyoka psyche Norman bates. Hitchcock zvakare kubvumidzwa Bass kushanda iyo firimu pachayo, kunyanya yayo inoshamisa mugumo, lchiitiko chakakurumbira chekugeza game Janet leigh. Sauro vakava chimwe chinhu kupfuura mugadziri wacho nokuti Alfred, kuva mumwe wevashandi vake wenguva dzose.
Bass zvanga zva zvekutanga kuti unzwisise shanduko ye dhizaini muma60s uye 70s, Kugadzira kubva kumafirimu mapepa anonyanyo kudavirwa vatungamiriri venguva, kusvikira Corporate Mifananidzo of the Makambani akasimba zana ramakore rapfuura. Isu tese takakura tichikanganiswa nebasa rake.
Minolta, Warner o United Airlines mwanakomana logos kuti avo vakaona mafirimu hupenyu hwavo hwese seni, vachayeuka vachiona kwese kwese mu cinema yema 70s, 80s uye 90s. Sauro haana kumira ... 66 inomhanya a pfupi pfupi, kuguma ne Oscar en 1968 yemufirimu wake Nei Munhu Achisika. Unogona sei fungidzira, izvi zvakangoita kumukurudzira zvimwe ... Dai ndaifanira kutora chinyorwa chemabasa ako iyi posvo yaisazove nemagumo.
Ini ndoda kuratidza basa rake mu olympic mitambo poster de Los Ángeles, iyo posita yemufirimu ye Spielberg, La Chinyorwa chaSchlinder's kana mazita e kasino de Martin Scorsese, munyori naye akabatana zvakanyanya mu gumi of the 90. Martin Scorsese akati nezvake: Saul bass ine yekugadzira nzira inokwanisa kugadzira dhizaini mufananidzo, pakarepo inozivikanwa uye nekukasira ichibatanidzwa kune iyo firimu.