Ukuxazulula uchungechunge lwethu lwamathiphu wokulungiselela ibhukwana lobunikazi benkampani, kuyadingeka ukwenza imbobo esigabeni esibalulekile: Ukusetshenziswa kwawo wonke umsebenzi wethu ekusekelweni ngokomzimba, okuthe ngandlela thile kusikisela ukuvivinywa kukakotini nokucaciswa okucacile nokuqondile ukuthi ubunikazi besitampu sethu kufanele bubonakale kanjani ezisekelweni ezahlukahlukene.
Lesi sigaba kufanele senziwe ngobulukhuni obufanayo nezinye izingxenye nezigatshana ezakha umqulu wethu. Ngokuphikisana nalokho okungabonakala kuwe, kukhombisa ngokumangazayo futhi kuwusizo kumakhasimende akho. Abaningi babo bazodinga ukuyibuka uma kukhulunywa ngokuhumushela wonke umsebenzi wakho endaweni yokugcina, ngakho-ke kubalulekile ukuthi sinikele ngokufakwa komklamo wethu ngendlela eningiliziwe futhi efundisayo.
Yize kuliqiniso ukuthi uma kuqhathaniswa nezinye izigaba lokhu kungaba uketshezi futhi kube lula, kuyiqiniso futhi ukuthi ezikhathini eziningi awazi ukuthi ungakuthola kanjani konke ongakwenza. Lapho sakha imisebenzi yokuqala namaphrojekthi walolu hlobo, singenza amaphutha kalula. Ngakho-ke Okulandelayo ngizokunikeza amanye amathiphu angakukhanyisela kancane futhi enze umsebenzi wakho ube umphumela omuhle:
- Iseluleko sokuqala engingakunika sona ukuthi ungayidluli ngezinhlelo zokusebenza oziphakamisayo kumanuwali yakho. Ngamafuphi, imayelana nokukhawulela nokuhlinzeka ngamathuba amaningi angaba khona. Ukwazi izinhloso kanye nezithameli ezingaba khona zeklayenti kuzobaluleka. Ngokuya ngomkhakha okuwo, uzothambekela kakhudlwana ekusebenziseni imidiya ethize futhi lena kuzoba yileyo iklayenti lethu eliyidingayo. Ngeke kube yincwajana enhle engagxili enkampanini okukhulunywa ngayo futhi engahlobene nemikhuba yangempela eyenziwa yile nkampani nsuku zonke.
- Ukuhlekisa noma imifanekiso? Ngokwami ngikhetha inketho yokuqala, ngokuyisisekelo ngoba ingokoqobo kimi futhi lokhu ekugcineni kuhunyushwa njengeziqinisekiso. Iziqinisekiso nokunemba yizinto ezaziswa kakhulu yikhasimende. Ngingancoma ukuthi usebenzise ama-Mock-Ups ezinhlobonhlobo. Kusuka kumadivayisi we-elekthronikhi (uma sikhuluma ngokuhunyushwa kusekelwa kwidijithali) kuye kwimidiya ye-analog (njengokubhala noma ukuthengisa). Umgomo uzohlala njalo kungukugcina izinhlobo ezahlukahlukene kakhulu zemininingwane kanye nemininingwane.
- Zama ukugxila esimweni sayo esisebenza kakhulu. Iklayenti lethu lifuna idokhumenti elusizo ngempela enkampanini okukhulunywa ngayo futhi engaxazulula ukungabaza okuthile ngesikhathi esithile. Kufanele ngaso sonke isikhathi sifune (noma sakhe) imifanekiso ebonakalayo nezithombe ezisinikeza ngokunemba. Masingabheki ama-mockups ngokuya kuphela kwisikhalazo sabo. Okumayelana nokuqinisa leyo mlingiswa wobuchwepheshe, obukwayo, wokuzijwayeza nowokufundisa. Uma futhi sikwazi ukwenza lokhu sisebenzisa izindlela ezinhle nobuhle obuhle, kungcono, kepha zama ukuthola ibhalansi phakathi kobuhle nokusebenza.
- Ukulingana nedatha yezobuchwepheshe akufanele kuswele. Uyacelwa ukuthi uqaphele ukuthi sethula izinhlobo zemikhiqizo yokugcina. Ngaphandle kwezikhathi ezingavamile, ngeke sinikeze umfanekiso ogcwele. Kungakho kubaluleke kakhulu ukuthi sisho ubukhulu bezimpawu zethu futhi sinikeze zonke izinkomba ezifanele kanye nokwehluka okungenzeka lapho kwenzeka ukuthi imodeli yosekelo lwethu ishintsha. Kwesinye isikhathi ekusekelweni okufanayo indlela yokuhlanganisa imiklamo yethu ingahluka ngoba imodeli iyashintsha. Cabanga ukuthi sifaka ubunikazi kumfaniswano wabasebenzi. Ukuhlelwa kwezinto kungashintsha uma sikhuluma ngehembe elinemikhono emifushane enezinkinobho noma elingenazo izinkinobho. Uma sikhuluma ngejakhethi noma ibhulukwe. Ukusekelwa ukusekelwa kwendwangu kunoma yikuphi kodwa kuya ngezinkathi zonyaka noma olunye uhlobo lwesimo sangaphandle, lokhu kungahluka.
- Yenza okuqukethwe kwakho kusesheke kalula futhi usebenzise izigaba ezingaphansi: Imvamisa ngihlukanisa lesi sigaba sibe izigaba ezingaphansi ezinhlanu: Izinto zokubhala (ezibandakanya amakhadi ebhizinisi, izinhlu, izimvilophu ...), izesekeli ze-elekthronikhi (amakhompyutha, ama-smartphones, amaphilisi ...), izisekeli zezimpahla (zonke izinhlobo zezimoto) (iyunifomu yokusebenza) kanye ne-Merchandising (Mugs, amakhalenda, izingqwembe, amakepisi ...).
Ekugcineni nasezingeni elijwayelekile, ngincoma lokho Bheka izincwadi namamodeli wobunikazi obubonakalayo kulokhu ku-web. Kukhona ezinye ezinhle kakhulu ezingakugqugquzela futhi zikuqondise ukuze ukwazi ukuthuthukisa amabhukwana wakho wokuqala. Imvamisa ngizinikela ngokubandakanyeka okuningi ngoba ngiyazi ukuthi kungenye yalezo zinto ezigcwalisayo noma amaphuzu athe xaxa iklayenti eliwazisayo. Ubungcweti, ubulukhuni nokuzinikela kulokho esikwenzayo njengabaqambi yilokho okugcina kwenza umehluko, ngakho-ke kufanele wenze yonke imininingwane yokugcina. Lezi zeluleko zisekelwe ku- isipiliyoni sami Yize uma unolwazi oluthile noma ufuna ukwabelana nganoma yisiphi esinye iseluleko, ungangabazi ukusishiyela amazwana Asidli muntu!