Noma yimuphi umbhali, intatheli, umkopishi, i-blogger noma uchwepheshe osebenza kumidiya yedijithali kumele kucace ukuthi kubaluleke kangakanani i Ukubeka i-SEO emkhakheni wezokuxhumana.
Yilezo zinkampani kuphela eziye zazi ukuthi zingasebenzisa kanjani ithuba lokuqanjwa kabusha kwenkathi yezobuchwepheshe ezithengise imikhiqizo namasevisi azo, zakhuphula kakhulu inkomba yazo yemali engenayo. Ukuma kwe-SEO kudlala indima ebalulekile kukho konke lokhu.
Futhi lokho...ngabe i-SEO ingaba namuphi umqondo uma bekungekho okuqukethwe okunobuhlakani nekhwalithi? Ingabe amakhasimende angaba khona angafinyelela kokuqukethwe kokudala ngaphandle kwesu elihle le-SEO?
Ukudala + ukuklama + i-SEO: Inhlanganisela ebhubhisayo
Ukuma kwe-SEO kuhlanganisa uchungechunge lwamasu nezinto eziguquke kakhulu eminyakeni edlule. Iya ngokuya ididiyelwa emikhakheni ethile, njenge-seo kuma-ejensi wokumaketha wedijithali noma I-SEO yezitolo eziku-inthanethi.
Amacala akamuva enze i-SEO yangabe isaba umsebenzi wezobuchwepheshe kuphela zijwayelane nezikhala lapho ubuhlakani bubalulekilee ukuzuza isikhundla esingaphezu komncintiswano.
Ubudlelwano obuhlanganisa ukuma nokuqamba buya ngokuya bushuba. Futhi lokhu kufakazelwa isidingo esikhulu esikhona njengamanje emkhakheni wokuxhumana kwedijithali.
Yini engaba i-SEO yokudala?
Ukudala kanye ne-SEO ngesandla ngesandla kunganikeza imiphumela emihle kakhulu. Futhi kulokhu kufanele uxhumeke ezicini ezahlukene:
- Ukusebenza i ukumaketha kokuqukethwe okuhloselwe ukuba ngokwemvelo kanye nokukholisa okucashile, okudala ukuheha kubafundi.
- Thola amagama angukhiye ane-a izinga lokuguqulwa elihle futhi cishe akukho ukuncintisana.
- Thola amathuba kumaphothali ahlobene noma amawebhusayithi (hhayi umncintiswano), lapho ungaxhuma khona okuthile okukhaliphile futhi ngaleyo ndlela uzuze ukukhushulwa kwamahhala.
- Cacisa mayelana nenhloso yakho yosesho.
- Ungayeki ukufuna imibono emisha nezindlela zokuphinda usebenzise kabusha.
Ungahlobanisa kanjani imiqondo yokuqamba, ukuklama kanye ne-SEO?
Ubunkimbinkimbi bukhona dala uhlobo oluphelele lokuqukethwe, okubhalwe kahle, okuqoqiwe, okunobuhlakani, okumema ukuthi kufundwe futhi, vele, okukhuthaza umsebenzisi ukuthi achofoze kukho.. Uma ungayinaki yonke imizamo yethu izobe iyize.
Lena eminye yemibono esingasebenzela phezu kwayo:
Ukulungiselelwa kwesihloko ne-metadescription
Kubalulekile ukuthi zombili izakhi zibe ngendlela efanele ilungiselelwe ngokusekelwe kumagama angukhiye akhethiwe. Kufanele kutholakale indlela yokudonsa ukunaka komsebenzisi.
Akusizi ngalutho ukuthi sikwazi ukuvela ezikhundleni zokuqala zezinjini zokusesha, uma iklayenti elingase lingachofozi kuwebhusayithi yethu.
Umklamo
Siphinde sinentshisekelo ku iklayenti lichitha isikhathi esiningi liphequlula iwebhusayithi yethu futhi lokhu kungafezwa kuphela ngokuthuthukisa ukwakheka kwayo.
Sizogwema ukungeza izixhumanisi eziningi nezinto ezingakuphazamisa, njengoba kungenjalo ngeke uthole umkhiqizo noma isevisi oyidingayo.
Okunconyelwe kakhulu ukuthi ukubheja ngohlobo lokuzulazula olunobuciko noluncane kakhulu ekhuthaza abasebenzisi ukuthi badlule kokuqukethwe okuhlukile kwekhasi.
Ukudala kanye nekhwalithi ngaphezu kwakho konke
Ikhwalithi iyisici esibalulekile sokuma okuhle. Ukufeza lokhu, kubalulekile ukuphendukela ku izinsiza zombhali wokuqukethwe onolwazi olunzulu, elingaphenya futhi lazi amathrendi angaleso sikhathi. Kumele futhi ikwazi ukunikeza imibono emisha ukuze ikhasi likwazi ukuhlukana nabanye abaqhudelana nabo.
Manje usuwazi umthelela phakathi kokusungula nokuklama kanye nokhiye abathile ongaqala ukusebenza kubo.