Siyabona ukuthi kulo nyaka we-2018 kanye no-2017 omncane futhi omncane kangakanani kube nezinguquko kuma-logo kusuka kuningi lemikhiqizo. Lesi sithombe sihlobene nabezindaba abasha abathintekayo kubo. Kepha futhi, ukunika umbala izindlela ezintsha zomphakathi wanamuhla, ezibonakala zigcwele izimpawu eziningi.
Kungakho izithombe zenziwa lula naphezu kwamathuluzi akhona okwenza kube yinkimbinkimbi. Ekungapheli kwemibala nobujamo, ekugcineni okusele okuncane kakhulu. Yize eminye imikhiqizo ingakasho lutho ngalolu shintsho, kungenxa yokuthi uphawu lwabo luyaqhubeka nokumelela olwesimanje noma ngoba abakatholanga okunye okuzongena esikhundleni salo. Noma kunjalo, ngicabanga ukuthi akekho obezofuna ushintsho kubo
Playboy
I-quintessential brand yokuzijabulisa yabantu abadala, owazalelwa eChicago. I-Heirloom kusukela ezinsukwini lapho ukwakheka kwe-logo kwakushibhile futhi kujabulile, Unogwaja we-Playboy uthathe isigamu sehora ukudweba ngo-1953, ngokusho kuka-Art Paul, owayengumphathi wezobuciko balo magazini ngaleso sikhathi.
Ilayisense le-Playboy lophawu lwayo, kusuka emikhiqizweni yezingubo nobuhle kuya kumigoqo namaqembu, manje ingenye yemithombo yabo eyinhloko yemali engenayo. Futhi ngenkathi amahlebezi okuthi lo magazini uyavalwa abelokhu endiza ikakhulukazi selokhu kwashona uHugh Hefner ngo-2014, I-Playboy ikleliswe endaweni yama-42 ohlwini lwabangu-150 abahamba phambili amalayisense emhlabeni wonke. Akukubi nge-logo esheshayo futhi eshibhile.
Nike
Ngaphambi kwalokho, ama-logo abonakala engenacala. Kwakungukuqashelwa okulula komkhiqizo owawuzowuthengisa. Namuhla, lokho akusenziwa yinoma ngubani nje, futhi akazami ukukwenza ngokwakhe. Namuhla kuqashwa izitudiyo zokuklama ukuphenya ngemakethe nomkhiqizo wenkampani, izifundo ezinkulu zokumaketha nokwakhiwa ukusondela kumalogo empumelelo. Lezi zinqubo ziyabiza futhi zithatha isikhathi esiningi.
Endabeni kaNike, isikhathi besincane futhi intengo, inani elihlekisayo lamadola angama-35 yomfundi wasePortland. Futhi ngithi akunangqondo, ngoba ilogo yamahora ambalwa ibonakala inengqondo ukuthi akuyona imali enkulu okufanele ikhokhelwe isithombe, kepha ngokubona umthelela womkhiqizo, kuyamangaza ukusho okuncane.
Coca-Cola
Yebo, kuliqiniso, kuvele izinguquko ezinkulu selokhu kwasungulwa iCoca-Cola, futhi ngenxa yezinguquko ezinkulu obekufanele bazenze ezingxenyeni zayo. Futhi ukuthi isithombe sashintsha ngaleso sikhathi lapho kwakufanele aqede i-cocaine njengesithako somkhiqizo wakhe. Kepha ngemuva kokwakha ilogo yanamuhla ngo-1886, ayikaze ibone izinguquko ezinkulu noma umehluko ophawulekayo.. Okunye ukwakhiwa kabusha okuncane okungasusi uphawu lwophawu lomkhiqizo olunokubonakaliswa okukhulu kunawo wonke amazwe ngaphandle kweCuba neNyakatho Korea.
UMcdonalds ungene lapha futhi
Inkampani yokudla okusheshayo esheshayo kubonakala sengathi ukuyo yonke indawo. Angicabangi ukuthi kwenzeka ngengozi futhi. Kepha kungukuthi selokhu yadalwa ngeminyaka yama-60s kanye ngezindawo zokudlela ezingaphezu kuka-36.000 ezisabalale emazweni angama-120 akazange abe nezinguquko emfanekisweni wakhe. Okuphuzi u-'M 'njengezinsimbi ezimbili ezingemuva elibomvu kusale kusukela lapho yingakho lapho sibona leyo nhlanganisela yombala, umkhiqizo ufika engqondweni. Awekho amabheji. Njengoba yaziwa njengeSitatimende Sokukhululeka, sekuyisibonakaliso sabo esibonakalayo sokudla okusheshayo, ngaphandle komncintiswano wabo.
Umkhiqizo weShell
Umkhiqizo mhlawumbe ongaziwa kangako lapho uthi shazi emhlabeni wonke. Awunawo umthelela ofanayo nemikhiqizo yokudla okusheshayo noma amateki esiwabeka ezinyaweni njalo ekuseni. Kepha ukubaluleka kuyefana noma kuya ngokuthi ubuza kubani ngobukhulu noma obuncane. IShell yasungulwa ngo-1897 kwathi eminyakeni eyisikhombisa idaliwe, yathola uphawu lwakamuva lomkhiqizo kodwa okuthile okuyinkimbinkimbi ngokwengeziwe. Ngo-1971 benza zonke izinto zaba lula 'okusele'. Ngemuva kwaso sonke leso sikhathi, isithombe sibonwa kahle ngeso lenyama.