Isizini kaZara yasentwasahlobo-ehlobo ka-2019 ayisigcinelanga nje ngokuqoqwa okusha, kodwa futhi noshintsho lwelogo yalolu hlobo lwesibonakaliso seqembu elinamandla lendwangu ye-Inditex.
I-logo entsha isivele ivela esitolo sayo esiku-inthanethi, ukuxhumana nomphakathi nasekhasini lezinkampani ze-Inditex. Kuzobe kungasekho ukuthayipha kwayo okuyimfanelo kwemigqa eqondile, ukucubungula okubanzi, ukuphakama okuphansi nombala omnyama.
Ushintsho kubunikazi
Kusukela yaqala phakathi neminyaka yama-70s, ilogo yayo ibilokhu ilula futhi incane. Ngo-2010 wakhetha ukushintsha okuncane ekubunjweni kwayo, nge-typeface yakudala futhi eyisicaba. Manje ku-2019, ushintsho lwakhe luyingozi kakhulu futhi lunesibindi, njengefashini emsulwa. Ukuhamba okuphumelele kahle emakethe yayo, lapho umthengi elangazelela izindaba.
Lesi sithombe esisha sibonakala ngokuhlukile kunalokho esasiyikho, manje, sine-typeface egobile, ende futhi enezikhala eziningi, ngaleyo ndlela iphetha ngokwakhiwa okuhlangene. Ngaphezu kwalokho, umbala wayo awusemnyama nje, esitolo esiku-inthanethi ungawubona ushintsha usuka kohlaza okwesibhakabhaka uya ku-ocher. Lezi zici zinikeza uZara amandla okuzivumelanisa nezitayela ezintsha, noma abe umkhuba weminye imikhiqizo.
Umagazini wezeMfashini
Eqinisweni, lolu hlobo lohlobo lwezinhlamvu lufana nolomagazini bezemfashini abanjengoVogue, uHarper's Bazaar, uVanity Fair no-Elle, okuyisihluthulelo sokubeka isikhundla.
Lolu hlobo izinguquko kumkhiqizo womhlaba jikelele Kwenzeka lapho kwenziwa izinguquko ezibalulekile ngaphakathi kwenkampani futhi ilogo njengesimo esibonakalayo kukhombisa lokhu. Okwamanje i-logo ibonakala ku-inthanethi kuphela, noma kunjalo, izinguquko zesakhiwo zingenzeka ezitolo zayo ezibonakalayo nezitayela ezintsha emawindini.
Iwebhusayithi evuselelwe ye- Zara sifana nesembozo sikamagazini wemfashini.
I-logo entsha isivele ivela ku-akhawunti yakhe ye-Instagram.
Izithombe: Zara.
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