Umthombo: logomedia
Noma nini lapho sithenga umkhiqizo othile, siba nesimo sokukhuluma ngomkhiqizo njengokungathi yiwona wonke noma ukuphela komsebenzi. Kodwa iqiniso liwukuthi umkhiqizo omuhle ungatshela iminyaka eminingi yomlando.
Amabhrendi anquma isici somzimba nesingokwengqondo somkhiqizo, futhi kuhle kakhulu ukwazi ukuthi ungazihlobanisa kanjani izici ezihlukene nazo ezihambisanayo. Ngenxa yalokhu, kulokhu okuthunyelwe, Sikukhombisa umlando womkhiqizo wonke umuntu awuphathe ngezinyawo zakhe futhi akakaze ashiwo kangcono.
I-Converse isibe enye yemikhiqizo yamateku yasemadolobheni eyaziwa kakhulu kule minyaka eyishumi edlule., njengoba kungelona uhlobo oludalwe kamuva nje, sinqume ukukhuluma ngendlela olwakhiwe ngayo futhi siphawule ngezinye zezici zalo ezinhle kakhulu.
Yini i-Converse
Umthombo: Isibhakabhaka
I-Converse Rubber Shoe Company igama elinikezwe ukusebenza kahle kakhulu, okungenye yemikhiqizo yamateku yasemadolobheni ehamba phambili emlandweni. Lo mkhiqizo ngokwawo wasungulwa nguMarquis Mills Converse ngo-1908 eMalden Massachusetts.
Ngo-1917 kwanqunywa ukudala izicathulo zokuqala ezinikeza bonke ubuchwepheshe kanye nomlingiswa lowo mkhiqizo ohlale uthwala futhi umele. Izicathulo zazenziwe ngerabha kuphela kanye neseyili evikela izicathulo futhi inikeza ukunethezeka okuyingqayizivele nokungenakuqhathaniswa uma kuqhathaniswa nezinye izinhlobo.
I-Converse, ngokuhamba kweminyaka, yakhula futhi yakhula yaze yaba ngomunye wemikhiqizo eqhudelana emakethe. Ngaphezu kwalokho, kunemikhiqizo eminingi ebifuna ukuveza ngendlela efanayo ukubukeka nedizayini i-Converse eklanywe ngayo ngosuku lwayo yomkhiqizo wayo.
Ngemva kweminyaka, kwanezelwa igama elithi All Stars, njengoba abadlali abaningi be-basketball abangochwepheshe benqume ukuyisebenzisela imidlalo yabo, njengoba kuyisicathulo esikhululekile futhi esiqinile ongadlala ngaso futhi ngale ndlela, sinikeze isevisi entsha futhi sikhulise ukuthengisa kwayo.
Lena yindlela umkhiqizo ozame ngayo ukufinyelela izethameli ezincane kakhulu nezikhangayo, ezikwazi ukuhlanganisa izinguqulo ezimbili uhlobo oluhlale lufuna ukuzimelela. Ngaphandle kokungabaza, i-Converse ingenye yemikhiqizo esingayithola kunoma yisiphi isitolo sezicathulo edolobheni.
Umkhiqizo usatshalaliswa emazweni angaphezu kwe-100 futhi amanani entengo ezicathulo aphakathi kwama-euro angama-70 nama-90 (eSpain). Ibhrendi engakaze iyeke ukusimangaza futhi isimangaze.
Ilogo ye-Converse edumile
Umthombo: amamaki ayi-1000
Kusukela eqinisweni lokuthi i-logo eyaziwa emhlabeni wonke, ezinye izingxenye zomzimba ze-logo ziyagqama, njengokuthi, ngokwesibonelo, ukwazi ukuthi i-logo ngokwayo iqala ngesimo sejometri kanye nophawu olucacile, lolu phawu kufakwe ohlakeni oluyisiyingi, noma esingakusho kuyindilinga ecwiliswa emanzini ngaphambi kwesici esiyinhloko nesiphawulekayo njengenkanyezi yayo ebomvu edumile.
Ilogo inombhalo wayo ohlanzekile wesitayela sasentshonalanga, futhi imelwe ngombala obandayo oluhlaza okwesibhakabhaka onikeza umkhiqizo ukugqama konke. Ngaphandle kokungabaza, okugqama kakhulu ukuqanjwa kwayo kwe-ALL STAR, njengoba sike sasho ngaphambili, kubhekiselwa ekusetshenzisweni okwanikelwa ngabadlali be-basketball emlandweni, njengoba kuyisicathulo esinethezekile salo mdlalo.
Iqiniso elilula lokuthi i-logo iqukethe ukuqanjwa komdali wayo iba enye yemininingwane eqanjwe kakhulu njengoba, ngokungangabazeki, isibalo somsunguli sigqama ngaphambi kwezinye izakhi ayefuna ukuzimelela kulogo.
Izindaba
Umthombo: amamaki ayi-1000
ilogo yamanje isusa noma isiphi isici semvelo esiqukethe ezinye zezimpande zomklamo odlule. Ngakho, abadali nabaklami banqume ukunikeza umkhiqizo ukubukeka kwamanje kakhulu, okujwayelekile kwezikhathi esiphila kuzo. Njengoba sesishilo. I-Converse iwuphawu oluthathe iminyaka eminingi, ngakho-ke, ingenye yemikhiqizo okuye kwadingeka ukuthi ibe ngaphansi koshintsho lwesikhashana ekwakhiweni kwayo, futhi ngaleyo ndlela ukwenza kabusha umkhiqizo bekungelula .
Ukuze wenze lokhu, bakhethe ezinye zezinto ezigqame kakhulu kuphawu oludumile, njengoba kunjalo ngenkanyezi edumile. I-typography nayo isishintshile, i-typography yesimanje kakhulu futhi yamanje.
Akungabazeki, ingenye yezimpawu ezinhle kakhulu kuwo wonke umlando, lapho zonke izici zayo zezemidlalo zihlangene, ngesitayela sakudala nesamanje esihambisana kahle nesikhathi.
Ngaphezu kwalokho, lolu phawu olusha luyatholakala futhi kwezinye zezingubo i-Converse esezivele inazo. Amateki e-Converse angatholakala kokubili ngokomzimba nakuwebhusayithi yawo eku-inthanethi.