Umhlahlandlela wesitayela kuyisifinyezo esifundisayo kuphela Kuzo zonke izinto ezakha uphawu futhi ezisebenza njengethuluzi lokuqondisa noma yikuphi ukuthuthukiswa okuzokwenziwa okuzungezile, akudingeki ngaso sonke isikhathi, ngakho-ke namuhla sizokhuluma ngokuthi umhlahlandlela wesitayela uyadingeka nini.
Ungazi kanjani ukuthi ngabe umhlahlandlela wesitayela uyadingeka?
Kuzoncika ekutheni mangaki amaqembu omsebenzi umnikazi womkhiqizo awakhethile, ukuthuthukisa izinto ezahlukahlukene ezizokwakha, ngamagama alula, uma labo abanesibopho sokuyakha bakha iqembu elilodwa lokwakha ilogo, iwebhusayithi, ukukhangisa , njll., ake sithi ukuba khona komhlahlandlela bekungeke kudingeke kakhulu ngoba kucatshangwa ukuthi iqembu kumele lisebenze ngokufanele ukuze zonke lezi zinto zihambisane nomyalezo ofanayo futhi ngayinye iyingxenye yalokho okuphelele.
Kodwa-ke, uma iklayenti lingafuni ukushiya noma yini ibe sethubeni, umhlahlandlela wesitayela ungadingeka.
Ngakolunye uhlangothi, uma amaqembu emisebenzi ehlukene akhethiwe ukuze ngalinye lithuthukise into yomkhiqizo, ubukhona besiqondisi sesitayela kubalulekile ukuze iqembu ngalinye libe nolwazi oludingekayo futhi lazi ukuthi yini okufanele idluliselwe ukuze ikwenze ngokufana kuwo wonke amaqembu futhi isithombe somkhiqizo siqiniswe njalo.
Yini okufanele ifakwe umhlahlandlela wesitayela?
Okokuqala, le mihlahlandlela kufanele iguquguquke, ihlale ishiya ithuba lokuthi izinto ezintsha zivulekele labo abazisebenzisayo, ezisebenza ukunikeza imihlahlandlela, ukumaka umzila okufanele bawulandele ngaphandle kokukhawulela inqubo yokudala futhi ngaso sonke isikhathi ukushiya kuvulekile izinketho zokuzikhulisa nokuzithuthukisa lapho kudingeka; konke lokhu ngenkathi kuchazwa ngokusobala izinto ezibalulekile zomkhiqizo kanjalo, ukuze ubunikazi bungalahleki.
Ukuze ikusize kakhulu, ngezansi sinikeza ngamathiphu okufanele siwakhumbule ukwenza umhlahlandlela wakho wesitayela usebenze ngangokunokwenzeka:
Isithombe somkhiqizo kufanele sichazwe
Isithombe yisinyathelo sokuqala, ukusichaza kufanele uthembele kulogo yenkampani futhi ukusuka lapho, kucatshangelwa izimbangi, iBranding nokuthi yini ofuna ukuyidlulisa, uze uthole isithombe esifanelana nalokho okufunayo.
Linganisa izinketho zelogo
Lokhu kuhlobene izindlela ezahlukahlukene i-logo ezosetshenziswa ngayoIsibonelo, uma kuzoba ngombala noma cha, izilinganiso ezivunyelwe ngokuya ngezimo; ngamafuphi, yonke imihlahlandlela edingekayo ukuze izisekelo zelogo zingalahleki.
Ukunquma ngamafonti
Kulesi sigaba senqubo, kufanele kuchazwe ukuthayipha kwesithombe, okubalulekile ukusungula kumhlahlandlela, ukusisebenzisa nini nokuthi ungakusebenzisa nini konke okusele amafonti avunyelwe, osayizi, imibala nezitayela, yiziphi okufanele zisetshenziswe ezihlokweni, emibhalweni emide, njll.
Chaza imibala
Amakhodi wombala ngamunye osetshenziswe ku-logo, kokubili isisekelo kanye nezinye izinketho, kufanele aziswe kumhlahlandlela wesitayela.Uma ufuna ukunweba izinketho, unganikeza eminye eminye ehlangana ne okuyinhloko.
Incazelo yezinto ezithile ezijwayelekile
Ukuze setha imihlahlandlela ethile yokuthuthukisa umkhiqizo, ichaza imibala, ubukhulu bezithombe nezinye izinto eziqondisa umklami.
Ukubaluleka kokunquma isikhala
Zama ukungalenzi iphutha labaningi lapho bedlala isikhala, khetha ukuthola izikhala zelogo yakho nemingcele nalezo zezinye izinto ezibalulekile.
Yenza isibonelo sokuthi uwusebenzisa kanjani umkhiqizo wakho
Njengoba umkhiqizo uzosetshenziswa kuwebhu, amabhulogi, amakhadi, izikhwama, njll., Kubalulekile ukuthi umhlahlandlela uqukethe izibonelo ezicacile zokuthi isithombe ungasibeka kuphi phambilini, ukutadisha izindawo ezinhle zaso.