UMcDonalds usebenze emkhankasweni wokukhangisa, ecishe ibe negama lokuba ukwelashwa kwe-hypnosis esihlala sinamathele kusikrini sibukele lezo zithombe ezihehayo.
Isebenzisana ne-TBWA / Paris ne-3D animator UMatthieu Braccini ukukhiqiza uchungechunge lwama-GIF kugqwayiziwe. Lawo ma-GIF, agqwayiziwe, ngamunye wabo, angakwazi ukukushiya uboshelwe kusayithi lakho ngenkathi ubheka ngokucophelela njengoba ephindaphindwa ngokungapheli.
UMatthie Braccini ube ngu- ophethe ukwenza lezo zithombe eziqabulayo ze-GIF kokunye kokudla nezimpawu zezinkampani zokudla. Izithako eziyinhloko zamanye ama-burger azo zikhona, njengoba kunjalo nangalowo mcu webhekoni osabalala ujabulise umbukeli.
Noma kanjani labo McMuffin okulungiselelwe kusuka ekukhiqizeni okusemgqeni kusuka efektri yamanga. Aziveza kanjani lezo zimfinishi ku-toaster nokuthi yeqa kanjani leyo micu yebhekoni engapheli.
Konke kusiletha phambi kwamehlo ukulutha okuvela kulezo zithako zeMcDonalds ukuthi bayakwazi ukukushiya uthule ngenkathi uthola inkumbulo yokuvakashelwa okwenziwe ezindaweni zokudlela zabo; Muva nje inkampani yokudla okusheshayo iyazinikeza ngemikhankaso yokukhangisa enesibindi eyaphula imiqondo, njengalokho okwenzekile ngamafries aseFrance.
Unethuba loku funda ngokuthi uBraccini udale ama-GIF akhe ngamunye kusuka ekhasini lakho ku-Behance Futhi-ke, ngasendleleni, mlandele, ngoba sibhekene nomunye walabo baculi bopopayi abanobuchule obanele bokusikhuthaza nsuku zonke. Uzothola amanye ama-GIF aqukethe ividiyo esabelana ngayo futhi ongayilanda ukuze wabelane ngayo kumanethiwekhi nakulezo zinhlelo zokusebenza zokuthumela imiyalezo esixhumana nazo nsuku zonke.