UTom Martin ungumbhali umqondisi wobuciko ongumakadebona odizayine izinkulungwane zezingqwembe zama-movie eziyingqophamlando, ama-DVD nezinye izingcezu zobuciko bokuqhafaza iteyipu kuwo wonke umsebenzi wakhe weminyaka engama-30. Umculi okwazile ukuza nezingqwembe zeJurassic Park, Uhlu lukaSchindler namanye amafilimu amaningi ozowakhumbula nakanjani.
Indaba yakhe yaqala e-Ohio ngo-1970, ngenkathi eqala ukukhangisa ngemagazini yasendaweni. Lapho ekugcineni ethuthela eLos Angeles, uMartin waqala impilo entsha yobungcweti. Ake sihlole eminye yemibono nge oweza nophawu lweJurassic Park, ifilimu ehloniphekile kaSteven Spielberg.
Ngenkathi ese-Universal, enye yezinselelo okwadingeka abhekane nazo kwaba lapho uSteven Spielberg emthinta ngeJurassic Park. Umsebenzi wawunjalo yakha logo lokho kungasetshenziselwa i-movie nepaki yetimu eqanjiwe.
UMartin uthi:
Sasivakashele isethi yokuqopha ngesikhathi sokukhiqiza futhi Ngabona amanye ama-dinosaurs nemihlobiso. Bebezoba nemikhiqizo enophawu nokuthengiswayo esitolo esisodwa njenge-movie. Babedinga uphawu lokufaka zonke izinto esitolo sezipho sepaki yetimu.
Noma uMartin ayenayo usizo eqenjini lakho lokuklama Kwa-Universal, bekufanele abhekane nezinhlaka ezahlukahlukene ukuthi uma zivuma ukusebenzisana naye, uma ubuciko ekugcineni buzokhethelwa ifilimu, izothola enye imali ezosetshenziswa.
UMartin uchaza leli cala:
Ngisebenze nama-ejensi ahlukene futhi besinencwadi enkulu yama-logo estudiyo wayengeke athande noma yimuphi ngokuqondene. Amakhulu ama-logo ...
Ekugcineni, banquma sebenzisa ilogo yedayinaso wayesebenzise esembozweni senoveli yokuqala kaMichael Crichton:
Chip kidd, ungubani umklami owaziwayo yesembozo sencwadi sakha umdwebo wamathambo. Idizayini yakho siyivumelanisa nombuthano kanye ne-typography engezansi ukuze ithunyelwe estudiyo.
Kodwa uMartin wayekholelwa ukuthi uphawu lwefilimu Bengidinga okuthe xaxa kunesithombe sedayinaso esisencwadini. Uthole umthombo (iNewland) futhi wengeza ulayini ongaphakathi ukuze unikeze ukujula okungaphezulu.
Singeze leso sigcawu esincane sehlathi ezansi ukuyenza ibe nkulu ngoba uma kungenjalo idayinaso ingaba yinoma iluphi usayizi, ingaba yidinosaur encane. Ngehlathi elingezansi nje, lenza idayinaso ibukeke inkulu. Lokho kungumnikelo wami ukuze ilogo isebenze