I-Los imilayezo efihliwe kuma-logo ezinkampani Uma kukhulunywa ngokumele umkhiqizo noma umkhiqizo, kubalulekile uma sifuna finyelela izithameli ezinkulu ngendlela ephumelelayo futhi yangempela. I-logo yi-pubuciko obubonakalayo bomkhiqizo, iphathwa njengobuso abasebenzisi ababubonayo lapho bekhuluma nathi, ngenxa yalesi sizathu kufanele sibonise ubuso ngokuya ngokuthi singobani, abamele amanani nezimpawu zomkhiqizo wethu.
Amanye ama-logo banomyalezo ngemuva Yize singayiboni ngamehlo, ihlala ezingqondweni zethu ngendlela yokuzithoba, lapho sibona lemiqondo ku-logo siyazisa kakhulu njengomkhiqizo ngoba sibona isici esihle esikhangayo kithi.
Noma yikuphiama-logo adumile kakhulu Banemuva komyalezo okwazi ukuqhubeka nokuqinisa ingqikithi yabo kanye nesenzo sabo esikhulu njengomkhiqizo, isibonelo salokhu ilogo yenkampani eyaziwayo Ama-Amazon. Kule logo sibona ukuthi ibukeka kanjani ukumamatheka okulula ngezansi nje kokubhalwa phansi, konke kubonakala kujwayelekile kepha uma sibheka kahle siyabona ukuthi ukumamatheka kuhamba kanjani kusuka ku-kuya ku-Z ngaleyo ndlela ukuphatha ukumela umbono wokuthi izincwadi zakhe ezitholakalayo yizo zonke lezo ezikhona. Ilogo Amazon nje kuhle ezingeni lomqondo.
Enye i-logo ene- umlayezo womqondo onamandla kakhulu Lokhu kunjalo ngenkampani yezokuthutha iFedex. Uma sibheka le logo sibona ukuthi phakathi kwezinhlamvu zayo kukhona umcibisholo okhombe ngakwesokudla. Le nkampani izinikele ekuthumeleni imiyalezo futhi umsebenzi wayo ukuhamba ukusuka endaweni eyodwa kuya kwenye, lo mqondo umelwe ngokuphelele ngumcibisholo.
Amashokholethi aziwa kakhulu we I-Toblerone babe nomfanekiso wabo wobumbano imfihlo ukuthi bambalwa abaziyo ngoba icashile kakhulu kunamanye ama-logo esiwabonile. Uma sibhekisisa kahle intaba siyayibona imfaniswano yebhere.
Noma nini lapho sizokwakha uphawu kufanele wazi amanani ukuthi singathanda ukumela ngomfanekiso wethu ocacile, uma sesikutholile lokhu kucacile singaqala ukusebenza kulayini wokuklama othakazelisayo futhi ohlanzekile njengoba kunjalo ngophawu olulandelayo.
Kufanele sicace bha ngomqondo wokuthi i-logo akuyona umdwebo olula okuhambisana nomkhiqizo wethu kepha kungubuso obuzobonwa yiwo wonke umuntu futhi obufanele ukuhlangabezana nezinhloso ze- xhumana ngendlela efanele esikufunayo ukuthi kuxhumane. Ake sicabange okwesikhashana lokho umuntu ufuna ukukhuluma ngokungathí sina, Kungaba iphutha kulowo muntu ukuthi abe egqoke ngamakhala okokuhlekisa, ibhulukwe elibomvu nejakhethi ephuzi. Kwenzeka into efanayo ngokumelwa kwezinkampani, kufanele sazi uhlobo lomkhiqizo futhi sazi nolimi lokuklama ukudlulisela yonke le mibono emhlabeni ocacile.