Imikhiqizo ivame ukubonwa hhayi ngokuthi iyini kepha nokuthi ithengiswa kanjani emphakathini ngokusebenzisa i ukukhangisa okuheha kakhulu noma okuncane okuthola donsela ukunaka ngokusebenzisa amasu ahlukene lapho uthengisa. Phakathi kwawo wonke amathuluzi esiwaziyo ekukhangiseni, mhlawumbe okuvame kakhulu yi isiqubulo, isiqubulo noma clain Kungumbhalo ohambisana nomkhiqizo ohlose ukudlulisa umlayezo ohlobene nomkhiqizo.
Namuhla singathola inqwaba yemikhiqizo nemikhiqizo lapho sibonga kubo bonke labo benzi bokukhangisa abakhama kakhukhunathi sithola izinhlobo ezahlukahlukene iziqubulo ezikhangayo lokho kuqoshwe ezingqondweni zethu, okusenza sikukhumbule kukho konke ukuphila kwethu. Ngubani ongasikhumbuli isiqubulo esidumile se I-Nokia «ukuxhuma abantu », inkampani engomahamba nendlwana isiqubulo sayo ukuxhuma abantu, isiqubulo esihle ngempela sokukhangisa umkhiqizo wakho.
Ukuxhuma abantu ngesiqubulo esinamandla.
Eminye imikhiqizo enjengeNestle ngomkhiqizo wayo weKik-Kat idale i- isiqubulo esithi "thatha umoya, thatha i-kik-kat"Lesi siqubulo sisebenza kahle impela ngoba i-kit-kat ibhekwa njengomkhiqizo wokudla okulula osetshenziswa ngesikhathi sokuphumula futhi ukuthatha ikhefu kuhlobene nokuphumula. Ingabe elula y fácil ukukhumbula ukuba yizimpawu ezimbili ezisemqoka zanoma yisiphi isiqubulo.
Kulo mfanekiso sibona isiqubulo somkhiqizo wekiti-kat.
Abanye kunjalo enamandla ezikwazi ukusenza senze ngendlela efanayo neyokukhangisa njengoba kunjalo ngendawo yomkhiqizo BMW nesiqubulo "Uyakuthanda ukushayela?" elula, ekhangayo futhi enamandla anele ukusenza sifinyelele efasiteleni bese sisho umusho ofanayo.
Lapho senza isiqubulo, kufanele kuqala sazi ukuthi hlobo luni lomkhiqizo nokuthi lifuna ukudlulisa ini emyalezweni walo, lesi sinyathelo sibalulekile ukufinyelela kumphumela osebenzayo.
Siyakwazi ukukhumbula iziqubulo zemikhiqizo emikhulu, kepha ngabe sizokwazi ukuzibona uma zisetshenziswa kweminye imikhiqizo? Ukuqinisekisa lokhu, kudalwe uchungechunge lwehluzo lokukhangisa lapho kusetshenziswa iziqubulo zochungechunge lwemikhiqizo kumfanekiso womkhiqizo oqanjiwe I-Durex.
Uyayibona yonke imikhiqizo?
