Isithombe somthombo Umlando welogo ye-Netflix: Tentulogo
Ngabe ucabanga ukuthi ilogo yeNetflix ibilokhu inje? Hhayi-ke, iqiniso liwukuthi cha, ngaphansi kwale nkundla yokusakaza edumile kunomlando wonke welogo yeNetflix okungenzeka awuyazi.
Ngakho-ke sinqume ukukukhumbuza (ngoba indala kakhulu) futhi sikukhumbuze ngalezo zikhathi lapho ishintshe i-logo yayo futhi wawungazi. Vele, ibe nezinguquko ezi-3 kuphela, eyodwa yazo ebaluleke kakhulu. Uyafuna ukwazi ukuthi iyiphi?
Umlando welogo yeNetflix
Umthombo: logos-marcas.com
Ngokusobala, umlando welogo yeNetflix uhlobene nokuvela kwale sevisi yokuzijabulisa. Kepha bambalwa abazi umsuka weNetflix, noma kungani kubaluleke kangaka ukuqonda ifilosofi yenkampani.
Kulokhu, i-Netflix yazalwa ngo-1997. Abazali bayo, abadali, nabalingani bayo kwakungu-Marc Bernays Randolph no-Wilmot Reed Hastings Jr., bobabili baseCalifornia.
Babegxile ebhizinisini lokuqasha amavidiyo, izitolo zamavidiyo ezijwayelekile ezazikhona ngaleso sikhathi. Kodwa ngomehluko omncane. Futhi wukuthi esikhundleni sokuthi kube ngamakhasimende okufanele aye esitolo, yiwona athatha ama-oda noma awathumele ngeposi. Ngamanye amazwi, bekuyividiyo eku-inthanethi noma ukuqashwa kwe-DVD ngeposi.
Ngemva konyaka bephila, base benezisebenzi ezingu-30 nama-DVD angaphansi kwenkulungwane ababezosebenza nabo. Kodwa kusukela ngalolo suku impumelelo yakhe yaqala ukukhuphuka, kangangokuthi yakhula ngokushesha okukhulu.
Igama laleyo nkampani? I-Netflix. Futhi ngokusobala, uphawu lwabo nalo beluyinkomba yalokho abakwenzayo, kodwa iqiniso ukuthi beluhluke kakhulu endleleni esilubona ngayo manje.
Okokuqala nje, uphawu lwalumnyama, lunezinhlamvu ezivamile. Futhi behlukana. Yayifundeka iNet ngakolunye uhlangothi, noFlix ngakolunye. Futhi, kokubili u-N no-F babemakhudlwana kunezinye izinhlamvu.
Futhi yini eyahlukanisa igama? Hhayi-ke, ikhasethi elingisa ifilimu ye-reel yefilimu enemigqa emnyama nensomi.
Iminyaka emi-3, wagcina le logo. Kuze kube, ngokufika kuka-2000, kwaba nokushintsha kobuso.
Ilogo entsha yeNetflix
Unyaka ka-2000 awugcinanga nje ngokuletha uguquko lwekhulu leminyaka, kodwa kwiNetflix, eyayiqala ukuzibonakalisa njengenkampani eya ngokuya idumile, yaletha noshintsho lwelogo. Yiqiniso, eyokuqala yathatha izinyanga ezimbalwa kuphela, yanyamalala cishe ngokuphelele futhi bambalwa kakhulu abazi ngayo.
Umlando we-logo ye-Netflix manje usushintshela kolunye, ushiye ngemuva kweyokuqala bese ufaka eyodwa enengemuva elibomvu. Ngenhla, izinhlamvu ezenziwe ngendlela ye-CinemaScope endala, ezimhlophe futhi zizungezwe uhlaka olumnyama olulingisa ukuthi ziphuma esikrinini, zenze umphumela we-3D. Kokubili i-typography nemibala iyashintsha.
Umthombo: qore
Futhi kungukuthi zisuka kumnyama ziye ezimhlophe ngezinhlamvu futhi zisuka kokumhlophe ziye kokubomvu ngemuva. Izinhlamvu ziyi-sans serif, okungukuthi, ngaphandle kwanoma yiluphi uhlobo lokuchuma noma isiphetho esihle, zonke zilingana nosayizi, kodwa zikhonjiswe kancane ku-arch ephansi.
Ngokubukeka, ikakhulukazi uma ugqolozele i-logo, zingabonakala zihamba ngenxa yomphumela womngcele omnyama onomthunzi, okubenza bahluke ekwakhiweni.
Lolu phawu baluthande kakhulu kangangokuthi inkampani yalugcina iminyaka engu-14, kwaze kwathi ngo-2014 yanquma ukulishintsha futhi.
2014, unyaka woshintsho kanye nokufika kwelogo ephindwe kabili
Ngo-2014 inkampani yanquma ukuthi kwase kuyisikhathi soshintsho emhlabeni. Futhi ngenxa yalokhu, bawuthemba umsebenzi kaGretel, inkampani yokuklama yaseNew York eyabaholela ekuklameni isithombe esisha somkhiqizo wenkampani eyayivela ngamandla, hhayi eMelika kuphela, kodwa emhlabeni wonke.
Futhi benzani? Okokuqala, basusa ingemuva elibomvu, bawenza mhlophe. Kodwa lokho kubomvu kwasetshenziselwa ukubeka igama lenkampani, iNetflix. Baphinde basusa izithunzi namachopho ezinhlamvu okwenza amagama agqame. Futhi ngenkathi begcina lokho kutshekezela okuncane, bawuthambisa, noma okungenani ngokususa ithunzi namachopho kubukeka sengathi akuthonywanga kangako.
Akuzange kushintshe kakhulu ku-logo yangaphambilini, kodwa bahlanganisa yonke into ukuze benze lokhu.
Ngo-2016, eminyakeni emibili ngemva kwe-logo entsha, i-logo ephindwe kabili yafika. Futhi kungenxa yokuthi, ngenxa yesidingo sokuba ne-logo encane, yezinhlelo zokusebenza, omakhalekhukhwini, amaphilisi, njll. babedinga into ehlala kulayini kodwa efundekayo. Futhi ngokusobala igama elithi Netflix belilikhulu kakhulu ukuthi lingagqama njengesithonjana noma ilogo yohlelo lokusebenza.
Yazalwa kanje lelo logo yesibili, onayo ngokuqinisekile kuselula yakho. Abakwenza bagxila kuN kuphela. Kodwa hhayi i-logo ye-N, kodwa bayidalele ngempela futhi uma ubheka kancane uzobona ukuthi ifana nomnsalo ogoqiwe wodwa udala uhlamvu N. Lokho yindlela abayisungula ngayo .
Ukuze igqame, yayingeke ibe mhlophe, ngoba "idla" umbala kakhulu futhi ayifezi inhloso yayo, ngakho bakhetha umnyama futhi ubomvu bomnsalo buba mnyama sengathi izinti eziseceleni yizo. ngemuva komnsalo kanye nelinye eliwela ohlangothini olufanele.
Umlando welogo yomculo yeNetflix
Uma ungene ku-Netflix futhi usubone noma iyiphi ifilimu noma uchungechunge lwangempela endaweni yesikhulumi, uzokwazi ukuthi okokuqala badlala umculo omncane onelogo yenkampani. Uyakhumbula?
Hhayi-ke, kufanele wazi ukuthi le logo ye-sonic yadalwa nguHans Zimmer, umqambi odumile osewine imiklomelo eminingi yomculo. Uyena owenza ukuthi leyo N esikhulume ngayo ngaphambili idlalwe ngomculo nangama-animators, ngendlela yokuthi kube yisixwayiso kulabo abazobuka lolo chungechunge noma imuvi. Njengoba kwenzeka ezinkundleni zemidlalo yeshashalazi okuthe ngemuva kokumenyezelwa nama-trailer amanye amafilimu, kwafakwa enye exwayisa ngokuthi iyaqala into abebeyoyibona.
Ngokucacile, ilogo yandiswa isuka kumasekhondi angu-0,4 yaya kumasekhondi angu-0,17. Isikhathi esincane, kodwa sonke sizobe sesiyibonile iphelele. Futhi sizobe sesizwile.
Manje njengoba usuwazi umlando welogo yeNetflix, uzowubona ngendlela ehlukile. Imaphi amalogo owathanda kakhulu?