Iyini i-UX ne-UI: konke odinga ukukwazi mayelana nale migomo

Iyini i-UX ne-UI

Uma usebenza ekwakhiweni kwewebhu, kungenzeka ukuthi ubonile ukuthi amaklayenti, ngisho namathrendi, ancika kangakanani kumsebenzisi. Imigomo efana nokuthi iyini i-UX ne-UI ifunwa kakhulu futhi ihlobene kukho kokubili umklami wezithombe nezingcweti zokumaketha.

Kodwa yini i-UX ne-UI? Ingabe amagama afanayo noma aphikisanayo? Kungani zibaluleke kangaka? Uma ufuna ukwazi izimpendulo zale mibuzo, neminye eminingi, sizokunikeza isingeniso salesi sihloko.

Iyini i-UX ne-UI

thonya ingqondo

Into yokuqala okufanele uyazi ukuthi kokubili i-UX ne-UI amagama amabili anezincazelo ezihluke kakhulu.

Siqala nge-UX, emele i-User Experience, noma yini efanayo ngeSpanishi, Isipiliyoni somsebenzisi. Lokhu kubhekisela endleleni umsebenzisi abheka ngayo umkhiqizo wakho, isevisi, noma idizayini yewebhu.

Isibonelo, cabanga ukuthi kufanele wenze idizayini yewebhu yesitolo esiku-inthanethi. Kufanele ufake izicathulo zomsebenzisi ukuze wazi ukuthi uzozizwa kanjani uma ubeka isibhengezo ngendlela, izigaba, imibala, njll. Konke lokhu kuthonya, futhi okuningi, ulwazi lomsebenzisi ngoba udinga ukulindela lokho lowo muntu azobhekana nakho futhi azizwe lapho usebenzisa leyo webhusayithi.

Okufanayo kungenzeka ngesakhiwo somkhiqizo, ngekhasi lesevisi...

Ngokwengxenye yayo, i-UI iphinde ibe isifinyezo se-User Interface, noma ngeSpanishi, Isixhumi esibonakalayo somsebenzisi. Isho ikhono lokuqondisa umsebenzisi ekhasini lewebhu noma uhlelo lokusebenza ngesikhathi azolisebenzisa.

Siqhubeka nesibonelo sekhasi lewebhu, okuyilona elilula kakhulu. Futhi ngisho nalokhu kuzoba lula kuwe. Cabanga ukuthi uma nje ungena kuwebhu kunesithombe esikutshela ukuthi kufanele uthole isifuba somcebo futhi uzoba nama-euro angu-100 mahhala ongawachitha kuwebhu. Futhi ikunikeza umcibisholo obheke phansi.

Uzokwenzani? Impela, yehla negundane ukuze ubone ukuthi yini ekhona nokuthi leso sifuba sikhona yini. Manje kuvele ukuthi unombhalo onemfumbe impendulo yawo kuyikhasi elithi "mayelana nathi". Futhi uya lapho. Futhi kulelo khasi kune-url ekhomba kwelinye ikhasi lapho, kancane, kukhona isifuba.

Uyabona lapho sifuna ukuya khona? Inhloso nge-User Interface ukwenza lowo msebenzisi adlule ekuzulazuleni lapho sifuna ukwazi ukuthi simthonya kanjani futhi simvumele ukuthi abe nokwamukela okukhulu lapho ethenga, ecela isevisi noma ngisho ebhalisa.

Yimuphi umehluko phakathi kwe-UX ne-UI?

Dala ulwazi lomsebenzisi

Uma sesikucacisile ukuthi iyini i-UX ne-UI, kungenzeka ukuthi ukwazi ukubona umehluko phakathi kwala magama ngokwakho. Kodwa, uma kwenzeka, sizokucacisela izinto nakakhulu.

Endabeni ye-UX, inhloso enkulu ukukhomba nokuxazulula noma iyiphi inkinga umsebenzisi angaba nayo: emkhiqizweni, kusevisi, noma kukhasi lewebhu. Ngokwengxenye yayo, i-UI izophatha ukusebenzisana kwalowo muntu. Okusho ukuthi, izozama ukuyikholisa ukuthi yenze lokho leso sikhombimsebenzisi esifuna ikwenze. Ukwenza lokhu, izosebenzisa ezibukwayo (izithombe, amavidiyo, izithombe, indlela umkhiqizo noma iwebhu eklanywe ngayo...).

Okokuqala, ngaphambi kokusetshenziswa kubonwa, kunomklamo ocabangela ulwazi lomsebenzisi. Ngamanye amazwi, ngaphandle kwe-UX ayikho i-UI. Futhi ukuthi ulwazi lomsebenzisi lungasetshenziswa futhi lusetshenziswe kokubili empilweni yedijithali kanye nempilo yobuso nobuso; kodwa isikhombimsebenzisi somsebenzisi sisendaweni yedijithali kuphela.

Omunye umehluko phakathi kwe-UX ne-UI ngokungangabazeki indlela yokubona izinto. Okuhlangenwe nakho komsebenzisi kususelwe esicathulweni. Okusho ukuthi, uma isungula iphethini, ikwenza lokho ukusiza lowo msebenzisi ukuthi athole izinto kangcono, ukwenza kube lula ukuzulazula kuwebhusayithi, njll. Kodwa i-UI iya ngqo emizweni yalowo muntu. Ufuna ukujabula ngendlela yokuthi, lapho ethola isiqondiso, asilandele. Isibonelo, bhalisa ekhasini; thenga umkhiqizo njll.

Ukukunikeza umbono. Ikhasi lewebhu lingenziwa ngokusekelwe kokuhlangenwe nakho komsebenzisi. Kodwa lowo mkhiqizo ovela ekhasini lasekhaya njengokugqamisa futhi onezithombe ezimangalisayo nenani elithengekayo, okufunayo ukuthi abantu bachofoze kuwo futhi bawuthenge. Ngamanye amazwi, imizwa yalowo muntu ifunwa ngokumholela lapho sithanda khona. Futhi cha, akukhona ukukhohlisa. Kodwa yazi ikhasimende futhi uthole ukuthi yini elingayithanda. Ngale ndlela, uqondiswa kulokho akufunayo.

Wenzani umklami we-UX futhi yini eyinzuzo?

Emotional Marketing Strategies

Manje njengoba usucacelwe ukuthi iyini i-UX ne-UI kanye nokwehluka kwazo, uma kukubambele ukunaka, kufanele wazi ukuthi uchwepheshe akavamile ukumboza zombili izinto. Okusho ukuthi, kukhona ochwepheshe be-UX nezingcweti ze-UI (yize kungenzeki lutho uma zombili zimboziwe).

Manje igxile kumklami we-UX, lokhu kunesibopho sokuklama kokuhlangenwe nakho komsebenzisi, okungukuthi, kunesibopho sokuhlinzeka ngokusebenziseka okuhle, ukwakheka komqondo kanye nokusebenza kwewebhusayithi (noma ukwakheka komkhiqizo).

Ukuze wenze lokhu, kufanele ucwaninge lezo zithameli eziqondiwe futhi, njengoba sesikutshelile, zibeke ezicathulweni zazo ukuze uthole ukuthi ungakha kanjani umklamo ophendula yonke imibuzo umuntu angase ayibuze. Futhi, ngendlela elula, enembile futhi esheshayo.

Wenzani umklami we-UI futhi wenzeni?

Ngokwengxenye yakhe, umklami we-UI uphethe izikrini noma amakhasi umsebenzisi azohamba ngawo. Ukwenza lokhu, kusetshenziswa izinsiza ezibonakalayo, futhi ngezinye izikhathi ezisebenzisanayo, ukuze umuntu enze lokho okulindeleke kuye.

Kuyiqiniso ukuthi nawe kufanele uzibeke ezicathulweni zalowo muntu, kodwa hhayi ukumenza azizwe ehamba kahle ekhasini, kodwa ukumqondisa ezingxenyeni esizifunayo.

Ngandlela thize singasho ukuthi umklami we-UI udinga ulwazi oluthe xaxa lwe-neuromarketing ukuze asebenzise amasu ahlukene (ebonakalayo nengokombhalo) esingenza ngayo lowo muntu afinyelele ekupheleni kwenhloso yethu, okuzoba ukuthengisa, ukumnika isevisi, njll.

Ingabe kuyacaca kuwe manje ukuthi iyini i-UX ne-UI?


Shiya umbono wakho

Ikheli lakho le ngeke ishicilelwe. Ezidingekayo ibhalwe nge *

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  1. Ubhekele imininingwane: Miguel Ángel Gatón
  2. Inhloso yedatha: Lawula Ugaxekile, ukuphathwa kwamazwana.
  3. Ukusemthethweni: Imvume yakho
  4. Ukuxhumana kwemininingwane: Imininingwane ngeke idluliselwe kubantu besithathu ngaphandle kwesibopho esisemthethweni.
  5. Isitoreji sedatha: Idatabase ebanjwe yi-Occentus Networks (EU)
  6. Amalungelo: Nganoma yisiphi isikhathi ungakhawulela, uthole futhi ususe imininingwane yakho.