converse logo

converse logo

Source: logomedia

Whenever we buy a certain product, we are conditioned to talk about the brand as if it were the whole or the only function. But the truth is that a good brand can tell many years of history.

Brands determine the physical and psychological aspect of a product, and it is very good to know how to relate different aspects that also go hand in hand. For this reason, in this post, We show you the history of a brand that everyone has carried on their feet and never better said.

Converse has become one of the most recognizable urban sneaker brands in the last decade., since it is not a brand that has been created recently, we have decided to talk about how it was created and comment on some of its best features.

What is Converse

converse image

Source: Sky

Converse Rubber Shoe Company is the name given par excellence, one of the best urban sneaker brands in history. The brand itself was founded by Marquis Mills Converse in 1908 in Malden Massachusetts.

In 1917 it was decided to create the first footwear that gave it all the professionalism and character that the brand has always carried and represented. The footwear was made up of only rubber and canvas that protected the footwear and offered unique and unmatched comfort compared to other brands.

Converse, over the years, grew and grew until it became one of the brands that competes in the market. In addition, there are many brands that have wanted to portray in the same way the appearance and design that Converse designed in its day for its own brand.

Years later, the term All Stars was added, since many professional basketball players decided to use them for their games, as it is a comfortable and resistant shoe with which to play and in this way, offer a new service and increase its sales.

This is how the brand tried to reach a much younger and more attractive audience, capable of uniting the two versions that the brand has always wanted to represent. Without a doubt, Converse is one of the brands that we can find in any shoe store in the city.

The brand is distributed in more than 100 countries and the prices of the shoes range between 70 and 90 euros (Spain). A brand that has never ceased to amaze and amaze us.

The famous Converse logo

converse logo

Source: 1000 marks

Starting from the basis that it is a logo that is recognized throughout the world, some physiological parts of the logo stand out, such as, for example, knowing that the logo itself starts from a geometric shape together with a graphic symbol, this symbol is enclosed in a circular frame, or what we could say is a circle that is submerged before a main and remarkable element such as its famous red star.

The logo has its most characteristic pure western style typography, and represented with a cold blue hue that gives the brand all the prominence. Without a doubt, what stands out the most is its ALL STAR naming, which, as we have said before, refers to the use that some of the basketball players in history gave it, as it is a comfortable shoe for this sport.

The simple fact that the logo contains the naming of its creator becomes one of the most named details since, without a doubt, the figure of the founder stands out before other elements that he himself wanted to represent in the logo.

News

current logo

Source: 1000 marks

the current logo it removes any natural aspect that contained some of the roots of the previous design. Thus, the creators and designers decided to give the brand a much more current look, typical of the times we are living in. As we have already mentioned. Converse is a brand that has lasted for many years, and, therefore, it is one of the brands that has had to be subjected to a temporary change in its design, and thus recreating the brand has not been easy .

For that, they have chosen some of the elements that are most pronounced in the famous logo, as is the case of the famous star. The typography has also changed, it is a much more modern and current typography.

Clearly, is one of the best logos in all history, where all its most sporty aspect is combined, with a classic and current style that fits perfectly with time.

In addition, this new logo is also available on some of the clothing that Converse already has available. Converse sneakers can be found both physically and on their online website.


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