If you are one of those who do not usually upload videos to social networks or make them because you are not good at them, artificial intelligence has managed to change that. Now, thanks to the tools it provides us, we can Create impressive videos on any topic.
But how to do it? What tools to use? That is what we want to talk to you about below to achieve multimedia content. Remember that videos are now what is most consumed, and that will always benefit your business. Shall we start?
The importance of videos on social networks
When you have to publish a video you know that you have to record it first. And if you don't really like going out, either edit videos It's not your thing, it becomes a task that you postpone ad infinitum.
On social media, Videos are very important in your marketing strategy. If we rely on data, you should know that 81% of brands use them to reach generations like Y and Z, who are more accustomed to this fast, emotional and effective content (according to data from HubSpot).
However, we don't just stop there. The thing is that videos have a greater response than if you only write text. Furthermore, a video is more practical for people than a text when purchasing. That's right, it is not something that is done for pleasure, but because it really serves to make a better purchasing decision.
And from what it seems, video is something that will continue to boom, as much as podcasts.
So if you are not yet considering videos for social networks, know that with them you will improve your positioning, that you are going to increase your sales and your engagement. And that you can differentiate yourself with them.
Now, we know perfectly well that not everyone knows how to make videos or wants to make them for fear of speaking in public, being shown in the video, etc. That's where artificial intelligence comes in.
10 tools to create videos with artificial intelligence
Below we want to give you tools with which to make videos with artificial intelligence. These will be better or worse based on how much time you dedicate to them so that they are as well built as possible. Take a look at them because maybe here you will find what you need to start creating visual content that enhances your personal brand or your business.
Synthesia
We start with Synthesia, a tool that allows you generate videos using artificial intelligence. To do this, what it does is that it allows you to create a script for that video and uses AI avatars to be the visible part and thus that "person" reads the text with the appropriate intonation to use it on social networks.
It supports many languages and has several avatars or people to choose from. The only thing that is paid. And in the cheapest subscription they will only let you record 10 minutes. But taking into account that it is only for social networks, one minute or at most three is enough.
Rephrase.ai
This tool is one of the most well-known and popular artificial intelligence tools. It allows Take any text to turn it into a video of a person talking about it.
It is ideal for informative or sales videos in which it is advisable to have a visible face that humanizes the content that you want to make viral through social networks.
elai
Elai is another option you have to create training videos using artificial intelligence. To do this, there will be one person who speaks.
The first minute is free, but after you will have to pay to use the tool and it is somewhat expensive since only 15 minutes a month costs you 23 dollars a month.
Picture
Another tool to create videos with artificial intelligence is Pictory, a video generator that allows you to create them from scratch or edit them. It is one of the best for beginners because you don't have to have experience with video.
To do this, all you need is to give it a script or an article that serves as a base and it will generate the video based on it. Then you can edit it to make it perfect and you can add subtitles for those who can't hear it.
Video
This video generator is for more home use, which can be perfect if you don't need much.
The only thing you have to do is enter the text so that the AI interprets it and thus obtains a good result.
Colosyan
To create AI videos from text you have this AI video platform. It allows you Not only record the video, but also translate the language.
Of course, we are talking about a paid tool with only an individual trial.
Vidnoz
This is another option you have to create videos with AI for free. It doesn't require any experience and uses a series of avatars created with artificial intelligence, as well as realistic voices and has more than 300 templates.
Now, is it really free? The free option only allows you three minutes a day (which, for social networks, is not bad) and a maximum of 2000 characters, which is where you can have a problem if the text is longer. The 15 euros per month plan only gives you 15 euros per month, which is equivalent to 30 seconds per day. But they allow you 5000 characters per scene. It allows you maximum videos of 5 minutes (in the free plan it doesn't tell you anything).
XNUMX features you
Another program to create videos with avatars through text. It is quite easy to use and has some extras that other tools do not have, such as adding music and text to the video, putting your personalized watermark (so that they do not steal your content or, if they do, give you advertising); or add transitions and motion graphics.
raw shorts
We continue with more tools and in this case it is the turn of Raw shorts, another video editor with AI that will allow you to create explanatory and promotional videos for both social networks and the web.
As in the previous ones, you will have to upload a script or an article so that it can scan the text and know what the main concepts are. Then, artificial intelligence generates a narrative based on that script and your research to have a perfect informative video.
Of course, you have a free trial with five videos, but if you are interested in the tool you will have to pay for a subscription between the three plans it offers.
Splice
We end up with a different artificial intelligence video tool. And this is It doesn't create your videos from scratch, but rather helps you edit the ones you have. Among other things, it allows you to improve settings such as contrast, saturation, exposure... and even do it only in certain parts of the video, not all of them.
As you can see, there are many options for tools to create videos with artificial intelligence. Our recommendation is that you try several of them and stick with one or two, the ones that make you feel most comfortable working with them and that are of quality. That way, when you want to upload a video you can use them to save time and get the benefits that videos give you. Do you recommend any more?