Data collected through millions of searches and downloads from users worldwide can predict new creative trends, like for example and one of them is Shutterstock, world's leading provider of images and music, has published its report that talks about the 2017 trends, a report that has been driven by data collected from worldwide customer downloads and searches conducted last year.
Analyzed by a team of scientists, creative professionals, and content contributors, this report determines the trends that will influence in the redirection and aesthetics of the design in 2017 in terms of images, music and videos.
Shutterstock is at the top of creative trends
Billions of users participated in the research of Shutterstock and more than a hundred million images helped determine what they are top global, cultural, design and visual trends worldwide.
This report also identifies the percentage increase in searches last year for each of the keywords and that is why Shutterstock includes designers, bloggers and graphic designers, which search and download options and behaviors helped predict trends in the film, advertising and media industries.
This year's predictions show a strong contrast between the real world and the digital world, between technology and nature and between the past and the future is that the design with a white texture is going to have an increase of more than four hundred percent over last year, achieving add a three dimensional feel. This is a trend that can be sharp, complex, or it can reflect patterns that are in nature.
As to emoji we can say that there will be an increase of more than three hundred percent compared to the previous year, this being a global form of communication because the emoji transcends language. The halftones will have a two hundred percent increase compared to last year, managing to evoke the paper press, pop art and analog television, the beauty of midtones is highlighted in an imperfection.
And the famous Head-up is going to have an increase of more than one hundred percent compared to the previous year, where an elegant style panel will stand out and is that on the Shutterstock website they say that the 2017 creative trends report is highly anticipated by creative professionals around the world looking for visual inspiration and guidance for the year ahead, this was said by Chief Marketing Officer Jeff Wiser.
Long-awaited trends by designers
This year aims for a conflict between nature and technology with some design features creating a type of organic textures that illustrate the desire for the most raw and natural patterns.
All the design trends They are totally opposite and it is where nature will stand out the most versus technology and it is that in nature organic and tropical textures will stand out and on the technological side it glitch and laser cut.
Musical trends are going to show us sound rhythms that are very calm but at the same time make us feel alive, these being the typical songs to relax, an atmospheric rhythm and energetic music. Regarding social networks we can say that the most popular images are those that show us the wonders of nature and can be used as a source of inspiration, highlighting warm colors, reflections, discreet color palettes and extreme textures.
As for the visual trends that are most sought after throughout the world, we can say that in Spain it is citrus, in France medieval it, in Japan artificial intelligence, in Poland natural textures of food, in the United States jalapeños, in Argentina architecture, in Brazil feminism and in Vietnam women, all these trends being ideas for people who work as creatives and graphic designers.