We live in a digital age where not only is technology evolving, but graphic design styles are also constantly changing. There are many graphic styles that have been replaced by more modern ones over time.
as designers You have to be very aware of which trends are on the rise and which, on the contrary, are going to end up disappearing. You have to identify and master graphic styles so as not to be left behind in the world of design.
Predicting with certainty which trends are going to be the main ones is quite a complicated task. Many design professionals reach a consensus on the styles and approaches that are most likely to grow.
Different graphic styles
We are not going to name you which are the best and the worst graphic styles. Us we are going to name you different graphic styles that have emerged throughout different stages, with which you can be inspired and even serve as a reference in future works.
Defining and applying the appropriate graphic style for a given product is a key phase in achieving effective communication. It is the consumers, who have the decision to communicate with those products that are similar to them, in tastes, lifestyle or personality.
Over time, the challenges faced by designers when it comes to transmitting and connecting with consumers are greater, and these are increasingly demanding.
Typography in command
La Typography is an element whose main purpose is communicative, but when excessive use is made of it, things change. Not only is it a vehicle to be able to communicate, but the typography itself already communicates.
In this style, very contrasting fonts are used, decorative fonts and hierarchy becomes essential in this trend. In certain cases, through the use of exaggerated typography and simple design, messages can be sent to viewers with a single glance and a single word.
El use of large sizes and legibility become two main aspects of this trend. Extreme and functional sizes. This style is often used in web design, in modern designs.
the power of collage
Since we were little when we went to school we have used this technique of cutting and pasting images to create a collage on a theme. At this time we did it for homework or for fun, but in the year 2021 it became an essential style and reference for many designs.
It is a style that does not seek perfection, but quite the opposite. The collage consists of manipulating and creating different elements, by means of cutouts, asymmetric borders, contours, etc. All those elements make for really unique and beautiful images.
monochrome color
In 2020, the trend of using monochrome colors in designs began. It is a trend, with a futuristic and even pop air. Contrasts between colors are sought and a lot of yellow is used. These colors are applied in different shades or tones, for the elaboration of different elements, it can be the background, shapes, various effects, etc.
Digital animation
One of the most effective styles to bring to life both a brand and a character. It consists of giving movement to various elements, they can be graphics, drawings, photographs, etc. In this year 2022, there has been a surprising evolution of animation programs.
The animation, It is a very relevant trend in the world of graphic design. Not only do we find it here, but it is becoming more and more common to relate it to web page design. With this trend we will help viewers towards a better user experience.
The universe of illustration
We cannot deny that the popularity of illustration in recent times has skyrocketed. About two years ago, in 2020, new illustration styles appeared, linear, geometric, futuristic, etc. Thanks to the social network Instagram, there are many illustration professionals who have become a reference for publishing their works.
Line illustrations have been one of the most popular illustration styles for years. They are very simple illustrations, very minimalist, in which with just a few simple strokes anything can be represented. We can find them both in brand identities, as in packaging designs or communication elements.
hello to maximalism
Goodbye minimalism, hello maximalism. This trend arises in the year 2021 and is a style opposite to the one we all know, minimalism. It is a technique that exploits to the maximum level the mixture of striking colors in futuristic designs.
They are compositions based on an organized chaos, there are no limits to their creations, you just have to let yourself go and use bold tones.
3D realism
Creations in which we will not be able to differentiate if what we see is something real or an image created in 3D. In this type of work, thick textures are used, with a bubble or cloud appearance. In addition, the colors that are usually used tend to be flashy.
It is an art that can be used and seen in any sector and is highly visual, with a dynamic and close air thanks to its shapes and textures.
Old school
Is one of the most popular design styles and that over the years never goes out of style. Today's designers are inspired by old signs and advertisements to create new ideas with that style.
With this style, we work through colored stains, doodles, organic textures, among other aspects. With this, the imperfect side of art is discovered, leaving the rigid design based on schemes and grids, to give way to a more asymmetrical design.
Double exposure
Consists of the fusion between two different images in order to create a creative effect in photography. This design trend had an important boom in 2021, it could be seen in different movie and series posters.
emoji design
Icons will never go out of style, as they are powerful elements in terms of visual communication. Not only can they be used on Whatsapp or social networks, but in design they are a tool to transmit moods and provoke reactions.
When using these elements it is necessary not to lose the essence of the message that we want to launch, since we removed the text to replace it with an emoji.
You already know some of the most used graphic design styles in recent years, so it's time for you to work with them. Learn and create unique ideas to succeed.