Instagram keeps starting newspaper covers with new updates. New updates that are not "Bug fixes and performance improvements" at all, what too. And it is that, in recent days we have heard several news that we are going to tell here. Surely, users of the network say that they are already aware, since they can use it now. But not all the updates have come out and they are going to look for all kinds of markets to compete.
The markets that instagram is entering differ greatly from what it was originally conceived for this App. And it is that far from being a social network to connect with other people, it supports the idea of the new television. A function to watch IGTV television confirms it, but without wanting to deviate from the followers for which he became great. After all, the designers and the world of the "static" image gave it its name. Now the designers and photographers will be able to sell their products directly from the instagram store.
What is IGTV?
Simply Instagram television. Given all that complaint from users of only being able to express themselves for 15 seconds in the stories and one minute in the timeline this tool has emerged. Now content creators can create vertical videos original as on YouTube. These videos will have a maximum duration of one hour. Something that obviously competes with the YouTube market.
To access this function they have added an icon of a television in the upper right. There you can see the people you follow with their 'channels'. If you don't have any, Instagram offers suggested people and if in your case it is you who wants to create, in the settings wheel, click and 'create channel'. It will ask you to accept the rules of use of this section of Instagram and voila, you already have your channel.
It must also be said that these are not live videos like those that have been so far in the 'Stories'. This content may have a previous edit and more elaborate work but in vertical version. In fact, as in this social network, users can leave their comments and it is possible to see how many people have seen what is published, but only the number, not the username as if you can see in the 'Stories'.
Of course, at the moment you will not have that luck of charging for views, although who knows if in the future, as happened with YouTube we will be able to see 'Instagramers'charging directly through a hidden system such as the Google platform.
Selling products for instagram
Instagram would be working on its next important update for product sales. Some time ago we saw how it placed purchase links, which its use has not been so important. But this time it will not be simple links to external stores as before. Now will implement a purchasing system within the application itself.
This means that profiles of photographers or designers will be able to upload their work not only to show it, but to get revenue from it directly. So at least they have raised it from the offices of Zuckerberg -Instagram section-.
Instagram has become a way to communicate and sell directly to your consumers. If you connect a thousand or ten thousand people with a product or an idea that you can sell, then you have a market
Instagram wants to allow its users to buy directly within the social network and use it to pay for various goods and services, very similar to what its competitor WeChat offers in China. This possible update comes after the creation of a profile dedicated exclusively to design by Instagram, which would show the will from the platform to make this community grow. A profile as in other cases has been done by Google, YouTube and Instagram itself to upload the most striking content of the moment. Commemorate the work of designers as a way to grow this community through the official profile @Design