Pizza Hut hadn't touched its logo since 2014 So now you've decided to go back to your roots with that iconic red roof logo. A logo that was designed in the 60s and that returns with all the strength of yesteryear as if no time had passed.
To think that this icon with which generations have been able to stop by one of its pizzerias It is a very curious point about those new Pizza Hut intentions. It is not the first time we have seen a great brand return to a logo from years ago.
If we talk about this logo has been the quintessence of Pizza Hut for several decades, we can understand the importance it must have for the brand. It is a way to go back to your roots to recover what made you so popular.
Although in this of the pizzas, the important thing, as an ad said, is in the dough. This logo was used between 1967 and 1999 and offers that feeling of not aging over time. It is in a video where we can see the revived version of this anthological Pizza Hut logo.
Also, by the way, we can study what works in a logo when we don't want to hang around a lot: simple shapes, bright colors and a very clear message that is capable of reaching all types of customers who may pass through its famous restaurants.
Pizza Hut gave a pretty big change in 2014 when he brought that new logo that is quite different from the previous one. As if it were the shape of a pizza, without forgetting red, it seems that Pizza Hut wants to return to its jurisdiction to make a brand and better recover its identity.
It also shows that sometimes force a new logo for new times can achieve the opposite effect. Hence this can be understood movement back to years ago for a brand related to pizzas.