Designing a logo for a school is not an easy or quick process like everything that has to do with design. It takes time and constant work for its creation. It is essential to do a preliminary investigation to know its history and investigate other school logos to look for references.
The process of creating a corporate identity implies demanding work and dedication on the part of the design team. You have to be professionals to achieve optimal results in the development of the logo of an educational institution.
The field of education is considered one of the most honorable and professional that exist, therefore you have to be demanding and capable of creating an identity according to your philosophy and way of working. They must be clean logos, with a good finish and personality.
What should a logo have for an educational center?
A logo is how a school stands out from the rest and shows the public how they are as an educational center.
When we are presented with the opportunity to design the identity of a school, the first thing we should think about, after the process of research and references, is what What does the center want to convey?. An ordinary school will not transmit the same as one of religious education.
Creativity goes a long way, and you have to focus on collecting as much customer information as possible, not only what their educational system is based on, but what they are looking for, what their objectives are, how they want to be seen, etc.
The design team must soak up all this information and work with that form made in the research to obtain the main ideas of the center on which to work. The more information that is obtained, the easier the design process will be.
As with other companies, educational centers "compete" among themselves to be chosen as an educational option for our children. They sell knowledge and not for that, they do not need an effective identity consistent with what they offer. An efficient, strong, safe logo is what can help you stand out from your competitors., apart from the educational offer, facilities, professionals, etc.
An effective logo is the face of the school, not only communicates the educational perspective of the center, but also highlights the areas in which they are specialists. You must inform your type of education as we have pointed out before, but at the same time it must be easy to remember.
School logos to inspire you
In this section, we are going to collect different logos of educational centers and schools. We will talk about its design process and the elements that compose it.
We are going to show from identities of the most prestigious universities to the most normal schools. You will find a list with some of the logos that work best so far.
Boston College
Academic institution of higher education belonging to the Jesuits. The logo is built on a circular base with a pointed center and concentric circles. In the central part of the identity is the shield, which is divided into two parts.
In the upper part of said shield we can see a black rectangle in which there is the icon of a sun and the inscription IHS, as well as a cross and two crowns. At the bottom of red, we can see three mountains and on them an open book with the motto of the center.
Embracing the shield at the bottom is a ribbon with the phrase, Religioni et Bonis Artibus. Finally, surrounding this entire composition, a circle is placed with the name of the center in Latin and the year of foundation.
Maria Nebrera School
Source: https://www.domestika.org/
The logo of this school is constructed in the form of a shield or emblem. Inside it, the name of the educational center is located, as well as different icons that represent the city in which the María Nebrera School is located.
The three icons located within the logo have a different function, and is to designate a category of the center. In the upper left part there is a minimalist illustration of Sierra Nevada, which is related to the children's area. Next to it is the icon of the Alhambra, designated for the primary zone. And, finally, the element related to the common areas, Granada.
Calasanz Piarist Fathers School
Source: https://www.pedagogiabetania.org/
In this case the logo of this school is divided into perfectly recognizable parts such as the symbol and the logo. The symbol is designed based on a geometric figure such as the circle in which the representative icon of this center is found. On the other hand, in the logo we can see not only the name of the school but also the location.
designer, brand two corporate colors, one main which is the one we see in the brand and another secondary, to be used in the different applications created as a support color or in situations where the logo needs to be placed on top of an image.
Juan Rulfo School
Source: http://www.colegiojuanrulfo.co/
Located in the town of Usme in Colombia, this school features a design based on a shield aesthetic. This element is built from a diamond shape with which they seek to send a message of transformation, that is, their students are polished until they shine when they go out into the real world.
In the bottom of shield we can see a band that embraces this shape and in which you can read the downtown slogan, “Success is me”. The entire identity of the brand is built on ascending lines that want to express the search for growth.
In this case, this logo as in the previous one has two ways to use. In one we can use the identity completely, but in different applications it will only be necessary to use the acronym CJR.
With these examples you can get an idea of both the research and design work involved in a logo for a school. You just have to focus on the needs of the educational center and try to take the areas or features that characterize it to another level.
We hope to help you with these different examples so that when you are presented with a design for an educational center, you will know how to approach the subject.