The Mock Up is a previous sample made by the graphic designer, by means of photo montage and scale to show a client how their design will be.
The mock up also serves to save money for printing and assembling, being also toApplicable in all kinds of logo designs, websites, business cards, etc., is one of the advantages of Mock Up that allows the client to give a very close and real idea of how their design will look in all formats such as stationery, POP material, labels, web, logo, etc.
Are there any chances of finding Mock Up to use in a personal design project?
Yes indeed the internet offers options to find free templates and proposals or paid to do ours, with excellent results, very easy to edit as long as you have knowledge of Photoshop.
Pages like graficburger y freedesignersources make available designs with a lot of quality, original and easy to use, others like graphriver They offer premium models at a cost that will surely be worth it.
On these websites you will find templates to make business cards, corporate identity, responsive website on iPad, Apple Watch, for signs, for t-shirts, advertising material, labels, for work tables, for interfaces, for books, for magazines, sketches , etc.
For those who have a good handle on Photoshop, they may be able to create your own Mock Up starting from an image of a third party or their own and can be supported by some tutorials available on the web to achieve a better finish.
The Mock Up has arrived for solve the big problem for the designer when presenting the design to his client, thanks to the fact that there are documents that allow it to be placed in a specific environment and observed in operation in such a way that the creative guarantees to get the most out of their work and the client can get a fairly precise idea of how it will look in the different areas where you will use it.
Is a form of bring a concept to life, it is proven that there is an important psychological effect when presenting a design in a practically real environment where we observe the image of our company or logo about an advertising object, a garment, a cap and see how it looks, what feeling it transmits and if the message we want to give arrives, facing the client a sample of high quality and professionalism and facing the creative the satisfaction of being able to present innovative and neat work.
Without a doubt, it will never be the same to see the model of a design, than to see it already moving in its environment, generating critical perspectives and visions.
This is called, the very materialization of the concept
They are a way of foster empathy with the recipient, by relating designs to cleanliness, order, beauty, pleasant settings and other values that impact even the designer's own conception.
Given so much competitiveness and with the firm intention of highlighting a product above others, advertising and the appearance of the brand itself are of vital importance, it is not new that of make the consumer fall in love, convince him to buy this or that product, seduce him to be his favorite, this is achieved through very well structured advertising that is accompanied by very well thought out, innovative and attractive designs and packaging with all the intention to attract the public And today, the client has the option of seeing how their advertising will be and if it is really up to par or better than that of its rivals, undoubtedly an added value of great value.
We have seen throughout this post, how The Mock Up represent a very useful tool both for the designer and for the client, providing a series of advantages among which the possibility of evaluating the image of a product or service in a real environment before putting it to work in the desired environments stands out.