With the emerging and unstoppable wave of professional e-sports players (Electronic sports) the design market has opened up to give recognition to this sector. The most recognized gamer logos identify certain players, established teams and even leagues. In fact, with the recent arrival of the King's League, made by the streamer Ibai and the traditional soccer player Gerard Piqué, imagination has flown to create logos for each team in this new league.
But not only the most recognized logos are there. Recognizable game leagues such as League Of Legends, Clash Of Clans, Fifa or Call of Duty have marked an identity for each of their players. And it is that, we can see in the following selection that we have prepared, how each logo sometimes determines the electronic sport to which they are dedicated. Whether by their shape, color or text, each of them evokes a game more marked by war or grass. The types of logos are important to define what you do, such as we explain in this article.
The gamer logo by Alvaro845
Álvaro is a veteran Spanish youtuber. Some may not know him, but with almost 5 million followers on YouTube, this gamer is presented as one of the most recognizable in mobile games like Clash Of Clans. The first mobile electronic sport has been active for many years and although it is not at its peak now, it still has an important community. And it is that Álvaro is not the only strong professional player in this game. Anikilo, Zolokotroko and many others who are dedicated almost exclusively to the games of the SuperCell company.
Your logo is your own face, in icon format with the number that accompanies you on all channels '845'. The chosen color is red and black, which looks like an evil version of the player himself. In Clash Of Clans it could be the same mode as when you launch a hero and activate his ability. The typography and lines that reinforce the logo are clearly an allusion to this game, since they are identical to the visual identity of COC.
The Dux Gaming logo
This team led by the Madrid influencer Dj Mario, was born in 2018. This team linked to EA, participates in the electronic football category in FIFA. And it is that, as we know, DJ Mario is a world-renowned content creator with more than eight million subscribers on YouTube. His channel is dedicated almost entirely to this game and it is logical that his team specializes in this electronic sport. In fact, if we analyze, as we said at the beginning of this article, its logo, we can see that it is a renewed shield.
Not far from the movements that traditional soccer teams make when trying to adapt to the new image formats. Circulating its limits and vectorizing its lines for a better adaptation. Even the name of Dux, within its logo is written 'DUX Internacional de Madrid', referring to his hometown but with a clear reference to his favorite team, Real Madrid.
Team Heretics
The team made up of several youtubers, with a short but intense career, is one of the most recognized gamer clubs on the scene. And it is that the ease they have had to advertise because their creators are all streamers, linked to a good strategy and a good team, has made it a reference in the world of e-sports. This time, they are teams with so much potential that they don't focus on just one game. Like a traditional company, they have assets on different esports platforms., with players specialized in each of these areas.
Heretics currently participates in four esports: Valorant, where you have 10 players. League of Legends, with 8. Fortnite, which, being a more individual game, has only 2. And Fifa, with 4. That is why its logo is more versatile than the others, having to represent different e-sports. In fact, the logo is a head in the shadows, without identity and camouflaged by a hood. Its colors are black and white which makes it easy to adapt to any environment and with thick lines for better adaptation to all formats. A change from the previous logo that had more colors and text that was difficult to read.
KOI's big investment
One of the most recent teams with the highest investment is KOI. Born from the complicity and creativity of Ibai and Gerard Piqué, they wanted to compete with teams like Heretics. A team that also plays in different e-sports and that had a presentation like never before in a team of this category. The economic potential of both creators and their projection at the advertising level meant that they could have many companies that wanted to advertise. in his new brand.
This also causes your logo to be affected by these marks that came in. The main part of the logo is the vertical letters of KOI on a rectangle, also vertical that can be molded and adapted in case the sponsorships change. But it is true that, within all of this, its main partner, Finetwork has great influence. Since the telephone brand has a purple color and the details of the logo and the visual identity of KOI have the same color tone. We'll see how they resolve if one day they change sponsors.
Giants Gaming
A consolidated team with more than 13 years of experience and with a record in different electronic sports, Giants is presented as one of the greats of Spain and Europe. This club also has teams in different e-sports, such as League of legends or valorant. But also in less recognized video games in sports such as Street Fighters or Mortal kombat.
Its logo is a G enclosed within a black shield that makes it quite simple and adaptable. Its line is more retro and that is why its visual identity has Windows 95-style windows and its website, still under renovation, looks like MS-DOS code or the merchandising of its official store.
The oldest gamer logos
We have talked about some of the most recognizable and most valuable logos on the current market in Spain. But there are also teams that have been participating for many years since before electronic sports were a reality for the general public. We are talking about teams that have been playing since Counter Strike 1.6, where they participate in leagues and are professionals long before this media boom.
One of these teams is Fnatics. Being, at the time, a recognized team in the gaming world, for its participation in the professional video game league and one of the first clubs founded for this purpose. This team was formed in the UK and was founded in 2004. Right now their logo is what looks like a Japanese letter with a torn face on an orange background. Much more striking than the previous ones and that reflects a more virtual world.
Another team with very similar characteristics and founded the same year is x6tence. A team that carries the Counter Strike as its flag and that was created in Spain. Today less recognized and with less repercussion, perhaps, than the previous ones mentioned, it is a team with a long history and very well positioned in its brand. With such a long career, as to withdraw his recognition. Its logo, the face of a beast that seems to be taken from the movie 'How to Train Your Dragon', were it not because this movie was born in 2010, six years behind this club.