Words and their possible meanings when it comes to capturing the messages that they want to convey to us in a simple way, a close way, a way without visual load, a way that play with our mind and they make us think. Typography has always had a lot of visual weight and importance when it comes to convey a message, the truth is that images have more communicative power than a text but on many occasions texts can take the role of images and thanks to the use of different graphic methods it is possible to create this prominence in typography.
Orthotypography can be used to create word games look for hidden messages and results that show elusive to the viewer but are still present in the message. In this post we are going to see a series of graphics where the typography is the protagonist and the message is the game that seeks to create that connection with the receivers.
The first typographic game that we are going to show focuses on the idea of show human error, that imperfection that makes him what he is, an imperfect being.
All the graphs that we are going to visualize have a same design line to be able to include all the designs in the same set, thus achieving a single line of work. Respect the importance of typography and space space white for greater contrast.
The word "human" is displayed with a misspelling in order to represent that idea of imperfection. In a secondary way, different human qualities were added with more misspellings.
We can help people or we can help ourselves, many times both things go together as can be seen in the following graph.
Words often have a double structure, many times some words are hidden in other words and become invisible until the moment we find them. The following graph shows us two united sexes Well, both are the same, can you see it?
In these last graphs we will show no information so that each user can try to decipher it freely.
Do you dare to decipher these latest graphs?
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As we have seen, they can be achieved attractive graphics by using the concept as the main protagonist, an interesting and creative way of capture messages with something so simple with simple words that play with their meaning and with our mind when deciphering them.